11 of 11 Propensity Modelling Jobs in the UK

Senior Data Scientist - Propensity & Market Modelling The role A globally recognised technology company is growing its education segmen t - and data is at the heart of it. We need a hybrid Data Scientist who can build propensity models, size market opportunities, and engineer the pipelines to make … leadership and drive sales strategy. What you'll be doing Building an opportunity sizing model across K12, higher ed, and institutional markets Extending existing propensity models for the education segment Integrating third-party data sources into scalable, production-grade pipelines Presenting insights to senior commercial stakeholders What you need ...

data pipelines, incorporating normalised customer attributes, behavioural signals, and finalised rSAM outputs. You will also combine EDU rSAM outputs with advanced propensity modelling techniques to optimise education-focused sales motions and accelerate customer growth opportunities. Ultimately, you will deliver high-impact strategic insights on market sizing and customer … propensity trends to senior leadership, enabling robust, data-driven decision-making and long-term commercial planning. Skills & Experience 5+ years’ advanced SQL experience, with a strong track record in querying, cleansing, integrating, and analysing complex datasets at scale, ideally within Databricks environments. Strong Python skills for data manipulation, statistical ...

rapidly expanding team and a strong track record of industry recognition, they partner with major consumer brands to solve complex measurement, forecasting, and modelling challenges. Their culture is collaborative, modern, and driven by delivering high-quality work that genuinely moves the needle for clients. As they scale, they … engineering, and technology. You will: * Lead experimentation and measurement initiatives including incrementality testing, geo-based studies, brand lift approaches, and causal inference. * Own advanced modelling projects such as MMM, LTV modelling, propensity scoring, and predictive forecasting. * Deploy models into cloud environments and integrate into advertising platforms including ...

intersection of Data Science, Sales, Marketing, and Strategy, translating complex data into actionable insights that directly impact revenue growth. Key Responsibilities Market Opportunity & Revenue Modelling Develop models to quantify market opportunity (e.g. TAM/SAM) and identify whitespace across global segments Analyse customer and market data to uncover untapped … revenue potential Deliver insights to support strategic planning and growth initiatives Customer & Growth Analytics Build and deploy propensity models to improve acquisition, upsell, and retention Develop customer segmentation frameworks to enhance targeting and campaign effectiveness Partner with commercial teams to optimise go-to-market strategies and sales performance Data ...

structures and consortium purchasing behaviours. Build scalable end-to-end data pipelines incorporating customer attributes, behavioural signals and predictive model outputs. Develop and enhance propensity models to optimise customer acquisition and education-focused sales strategies. Deliver strategic insights and market opportunity analysis to senior leadership, supporting commercial planning … skills for data manipulation, statistical analysis and predictive modelling. Proven experience developing and optimising predictive analytics or revenue-driving data science models. Experience with propensity modelling or customer growth modelling would be highly beneficial. Strong stakeholder engagement skills with the ability to communicate complex insights clearly ...

level Data Scientist role focused on developing and deploying customer-focused machine learning models. Projects include: Customer segmentation Customer Lifetime Value (CLTV) modelling Demand forecasting Propensity modelling Targeted promotions and campaign optimisation Data Science initiatives linked to a major new loyalty programme The team are still early ...

Bridge hybrid, £65,000 plus benefits A great opportunity to take on a strategic Lead Data Analyst role where you will work across experimentation, modelling and BI projects, while shaping long term data strategy and supporting complex digital marketing programmes. The Company They are a high growth data … analytics, data science and engineering to drive measurable, sustainable growth for well known brands. Their work spans digital marketing data, advanced measurement and predictive modelling, with strong access to client datasets and a culture centred on technical excellence. The Role * Lead analytical work across experimentation, causal inference and incrementality ...

within the Data Science team , working closely with Product Managers, Data Analysts, and subject-matter experts. This is a hands-on modelling role with strong client interaction , where you'll take problems from discovery through to delivery - combining technical expertise with commercial thinking. What you'll be doing Build … predictive models (often propensity modelling/scoring models ) to solve real customer and business problems Work directly with clients to understand challenges, run discovery sessions, and shape analytical approaches Develop and refine models, including training, testing, and optimisation Lead rapid prototyping and proof-of-concept work using Databricks ...

within the Data Science team , working closely with Product Managers, Data Analysts, and subject-matter experts. This is a hands-on modelling role with strong client interaction , where you'll take problems from discovery through to delivery - combining technical expertise with commercial thinking. What you'll be doing Build … predictive models (often propensity modelling/scoring models ) to solve real customer and business problems Work directly with clients to understand challenges, run discovery sessions, and shape analytical approaches Develop and refine models, including training, testing, and optimisation Lead rapid prototyping and proof-of-concept work using Databricks ...

visible function working on projects with real business impact. This role is ideal for a hands-on Data Scientist with strong ML and statistical modelling foundations who wants exposure to experimentation, marketing analytics, and large-scale commercial decision making. MMM experience is not required — they’re looking for someone … solutions with measurable business impact • Collaborate with analysts and stakeholders on measurement plans • Communicate insights through dashboards and data storytelling • Contribute to recommendation and propensity modelling projects Key Details • Salary: £45k–£55k + 10% bonus • Working model: Hybrid (2–3 days in Central London) • Tech stack: Python ...

commercial environment Developed Next Best Action/recommendation systems to drive customer engagement and value Delivered customer segmentation models (e.g. clustering, behavioural segmentation, lifecycle modelling) Strong experience in time series analysis and forecasting (e.g. demand, revenue, customer behaviour trends) Worked end-to-end in production data science environments … foundation in statistics, probability, linear algebra, and applied mathematics Experience delivering models such as: Churn prediction models Customer segmentation frameworks Next Best Action/propensity models Time series forecasting models About You MSc, PhD, or equivalent experience in a highly quantitative discipline (e.g. Mathematics, Statistics, Physics, Computer Science, Data ...