Salford, Greater Manchester, North West, United Kingdom
Humankind Global Recruitment
and drive commercial success. This Digital Marketing agency work across a range of brands and with a number of sectors. RESPONSIBILITIES Marketing Technology & Operations Management: - Identifying, evaluating, and selecting appropriate marketing technologies and tools to support various aspects of marketing operations. This includes CRM, marketing automation, data and analytics … content management, etc. - Overseeing the implementation and integration of these technologies into new and existing systems and processes. Data Management: - Collection and Storage: Ensuring that data collection practices are compliant with relevant regulations such as GDPR or CCPA. This includes obtaining appropriate consent from individuals before collecting their … data and securely storing data. You will be the owner of the data stack (tagmanagement, CMP, CDP, data warehouse etc) - Data Quality Assurance: Maintaining the quality and accuracy of marketing data by regularly auditing and cleansing databases. This involves removing duplicate or outdated records, correcting inaccuracies, and more »
Salford, Greater Manchester, North West, United Kingdom
Humankind Global Recruitment
and drive commercial success. This Digital Marketing agency work across a range of brands and with a number of sectors. RESPONSIBILITIES Marketing Technology & Operations Management: - Identifying, evaluating, and selecting appropriate marketing technologies and tools to support various aspects of marketing operations. This includes CRM, marketing automation, data and analytics … content management, etc. - Overseeing the implementation and integration of these technologies into new and existing systems and processes. Data Management: - Collection and Storage: Ensuring that data collection practices are compliant with relevant regulations such as GDPR or CCPA. This includes obtaining appropriate consent from individuals before collecting their … data and securely storing data. You will be the owner of the data stack (tagmanagement, CMP, CDP, data warehouse etc) - Data Quality Assurance: Maintaining the quality and accuracy of marketing data by regularly auditing and cleansing databases. This involves removing duplicate or outdated records, correcting inaccuracies, and more »
maintenance of the Tote digital analytics standards, methodologies and deployment of appropriate tools e.g. Adobe Suite, Google Analytics across multiple digital channels, e.g. implementation, tagmanagement, tracking, data layering best practice analytical methodologies and frameworks using Google Anlytics and Google Tag Manager (implementing tagging, creating journey flows more »