Period
to 19 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Berkshire with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 6 months to 19 November 2017 with a comparison to the same period in the previous 2 years.

Web Analytics
South East > Berkshire
6 months to
19 Nov 2017
Same period 2016 Same period 2015
Rank 243 297 312
Rank change year-on-year +54 +15 -2
Permanent jobs citing Web Analytics 13 14 25
As % of all permanent IT jobs advertised in Berkshire 0.21% 0.16% 0.23%
As % of the Processes & Methodologies category 0.24% 0.18% 0.26%
Number of salaries quoted 6 9 24
Berkshire median annual salary £51,250 £45,000 £50,000
Median salary % change year-on-year +13.89% -10.00% -20.00%
10th Percentile £41,250 £40,500 £41,250
90th Percentile £61,875 £57,500 £57,125
South East median annual salary £35,000 £45,000 £45,000
% change year-on-year -22.22% - +9.09%

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Berkshire
Permanent vacancies with a requirement for process or methodology skills 5384 7647 9613
As % of all permanent IT jobs advertised in Berkshire 86.35% 88.32% 86.98%
Number of salaries quoted 4199 5833 7498
Berkshire median annual salary £50,000 £50,000 £50,000
10th Percentile £28,500 £30,000 £28,750
90th Percentile £75,000 £75,000 £72,000
South East median annual salary £45,000 £45,000 £45,000

Web Analytics
Job Vacancy Trend in Berkshire

Job postings citing Web Analytics as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Web Analytics in Berkshire

Web Analytics
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics in Berkshire.

Salary trend for Web Analytics in Berkshire

Web Analytics
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Web Analytics in Berkshire over the 6 months to 19 November 2017.

Salary histogram for Web Analytics in Berkshire

Web Analytics
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the Berkshire region over the 6 months to 19 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Maidenhead +27 6 £42,500 -
Newbury -10 3 £47,500 +35.71% 1
Reading - 2 £57,500 - 2
Web Analytics
South East

For the 6 months to 19 November 2017, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Web Analytics.

1 13 (100.00%) Analytics
2 8 (61.54%) SQL
3 6 (46.15%) Microsoft Excel
3 6 (46.15%) Tableau
4 5 (38.46%) Business Intelligence
4 5 (38.46%) Adobe
4 5 (38.46%) Telecoms
4 5 (38.46%) Digital Analytics
4 5 (38.46%) Adobe Analytics
5 4 (30.77%) Handset
5 4 (30.77%) Microsoft
6 3 (23.08%) JavaScript
6 3 (23.08%) MicroStrategy
6 3 (23.08%) Microsoft Office
6 3 (23.08%) Python
6 3 (23.08%) Agile Software Development
6 3 (23.08%) Retail
6 3 (23.08%) Google
6 3 (23.08%) Stakeholder Management
6 3 (23.08%) Apache Flex
6 3 (23.08%) Axure RP
6 3 (23.08%) Maxymiser
6 3 (23.08%) R
6 3 (23.08%) User Experience
6 3 (23.08%) SessionCam
6 3 (23.08%) Wireframes
6 3 (23.08%) Prototyping
6 3 (23.08%) Optimizely
7 2 (15.38%) Minimum Viable Product
7 2 (15.38%) Analytical Skills

Web Analytics
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (7.69%) Apache Pig
1 1 (7.69%) SAS
Applications
1 6 (46.15%) Microsoft Excel
2 3 (23.08%) Microsoft Office
Business Applications
1 3 (23.08%) SessionCam
Cloud Services
1 5 (38.46%) Adobe Analytics
2 2 (15.38%) Google Analytics
Database & Business Intelligence
1 2 (15.38%) Apache Hive
1 2 (15.38%) Hadoop
1 2 (15.38%) SQL Server
1 2 (15.38%) SQL Server Reporting Services
2 1 (7.69%) Big Data
2 1 (7.69%) HBase
2 1 (7.69%) NoSQL
2 1 (7.69%) Power BI
2 1 (7.69%) QlikView
2 1 (7.69%) Text Mining
Development Applications
1 3 (23.08%) Axure RP
General
1 5 (38.46%) Telecoms
2 3 (23.08%) Retail
3 2 (15.38%) Advertising
3 2 (15.38%) Marketing
4 1 (7.69%) Banking
Job Titles
1 5 (38.46%) Analytics Manager
1 5 (38.46%) Digital Analytics Manager
2 4 (30.77%) Analyst
3 3 (23.08%) Consultant
3 3 (23.08%) Insight Manager
3 3 (23.08%) Senior Consultant
3 3 (23.08%) Senior User Experience Consultant
3 3 (23.08%) User Experience Consultant
4 2 (15.38%) Data Analyst
4 2 (15.38%) SQL Analyst
4 2 (15.38%) SQL Data Analyst
5 1 (7.69%) Data Scientist
5 1 (7.69%) Marketing Analyst
5 1 (7.69%) Marketing Data Analyst
5 1 (7.69%) Senior UI Consultant
5 1 (7.69%) SSRS Analyst
5 1 (7.69%) UI Consultant
Libraries, Frameworks & Software Standards
1 3 (23.08%) Apache Flex
Miscellaneous
1 4 (30.77%) Handset
2 3 (23.08%) User Experience
3 2 (15.38%) Analytical Skills
3 2 (15.38%) Computer Science
3 2 (15.38%) Minimum Viable Product
4 1 (7.69%) Algorithms
4 1 (7.69%) Virtual Team
Processes & Methodologies
1 13 (100.00%) Analytics
2 5 (38.46%) Business Intelligence
2 5 (38.46%) Digital Analytics
3 3 (23.08%) Agile Software Development
3 3 (23.08%) Prototyping
3 3 (23.08%) Stakeholder Management
3 3 (23.08%) Wireframes
4 2 (15.38%) Customer Analytics
4 2 (15.38%) Marketing Analytics
4 2 (15.38%) Statistics
5 1 (7.69%) B2C
5 1 (7.69%) Customer Insight
5 1 (7.69%) Customer-Centricity
5 1 (7.69%) E-Commerce
5 1 (7.69%) ETL
5 1 (7.69%) Machine Learning
5 1 (7.69%) Mentoring
5 1 (7.69%) Predictive Modelling
5 1 (7.69%) Project Management
5 1 (7.69%) Statistical Modelling
Programming Languages
1 8 (61.54%) SQL
2 3 (23.08%) JavaScript
2 3 (23.08%) Python
2 3 (23.08%) R
3 2 (15.38%) T-SQL
Quality Assurance & Compliance
1 1 (7.69%) Data Quality
Vendors
1 6 (46.15%) Tableau
2 5 (38.46%) Adobe
3 4 (30.77%) Microsoft
4 3 (23.08%) Google
4 3 (23.08%) Maxymiser
4 3 (23.08%) MicroStrategy
4 3 (23.08%) Optimizely
5 2 (15.38%) Capita
6 1 (7.69%) Twitter