Period
to 20 July 2018

The following table provides summary statistics for permanent job vacancies advertised in Birmingham with a requirement for Demand Generation skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Demand Generation over the 6 months to 20 July 2018 with a comparison to the same period in the previous 2 years.

Demand Generation
West Midlands > Birmingham
6 months to
20 Jul 2018
Same period 2017 Same period 2016
Rank 198 - 220
Rank change year-on-year - +220 -
Permanent jobs citing Demand Generation 4 0 4
As % of all permanent IT jobs advertised in Birmingham 0.10% - 0.083%
As % of the Processes & Methodologies category 0.11% - 0.093%
Number of salaries quoted 2 0 0
Birmingham median annual salary £45,000 - -
West Midlands median annual salary £45,000 - -

Demand Generation is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Birmingham with a requirement for process or methodology skills.

All Process and Methodology Skills
Birmingham
Permanent vacancies with a requirement for process or methodology skills 3,596 3,489 4,296
As % of all permanent IT jobs advertised in Birmingham 91.08% 90.69% 89.11%
Number of salaries quoted 2,574 2,845 3,205
Birmingham median annual salary £45,000 £44,000 £42,500
Median salary % change year-on-year +2.27% +3.53% -
10th Percentile £26,250 £26,250 £25,750
90th Percentile £70,000 £65,000 £70,000
West Midlands median annual salary £42,500 £40,000 £40,500
% change year-on-year +6.25% -1.23% +1.25%

Demand Generation
Job Vacancy Trend in Birmingham

Job postings citing Demand Generation as a percentage of all IT jobs advertised in Birmingham.

Job vacancy trend for Demand Generation in Birmingham

For the 6 months to 20 July 2018, IT jobs citing Demand Generation also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Birmingham region with a requirement for Demand Generation.

1 4 (100.00%) Marketing
2 2 (50.00%) Logistics
2 2 (50.00%) Microsoft PowerPoint
2 2 (50.00%) Google
2 2 (50.00%) Pay per click
2 2 (50.00%) Telesales
2 2 (50.00%) Google Analytics
2 2 (50.00%) Digital Marketing
2 2 (50.00%) WordPress
2 2 (50.00%) Social Media
2 2 (50.00%) Marketing Strategy
2 2 (50.00%) Digital Media
2 2 (50.00%) Analytics
2 2 (50.00%) Brand Awareness
2 2 (50.00%) Lead Generation
2 2 (50.00%) Self-Motivation
2 2 (50.00%) Microsoft Office
2 2 (50.00%) SAP
2 2 (50.00%) Microsoft Excel
2 2 (50.00%) Project Management
2 2 (50.00%) Service Management
2 2 (50.00%) SEO
2 2 (50.00%) Finance
2 2 (50.00%) Manufacturing
2 2 (50.00%) Publishing
2 2 (50.00%) Retail

Demand Generation
Co-occurring IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (50.00%) WordPress
Applications
1 2 (50.00%) Microsoft Excel
1 2 (50.00%) Microsoft Office
1 2 (50.00%) Microsoft PowerPoint
Cloud Services
1 2 (50.00%) Google Analytics
General
1 4 (100.00%) Marketing
2 2 (50.00%) Brand Awareness
2 2 (50.00%) Finance
2 2 (50.00%) Manufacturing
2 2 (50.00%) Publishing
2 2 (50.00%) Retail
Job Titles
1 4 (100.00%) Marketing Manager
Miscellaneous
1 2 (50.00%) Digital Media
1 2 (50.00%) Self-Motivation
1 2 (50.00%) Social Media
Processes & Methodologies
1 2 (50.00%) Analytics
1 2 (50.00%) Digital Marketing
1 2 (50.00%) Lead Generation
1 2 (50.00%) Logistics
1 2 (50.00%) Marketing Strategy
1 2 (50.00%) Pay per click
1 2 (50.00%) Project Management
1 2 (50.00%) SEO
1 2 (50.00%) Service Management
1 2 (50.00%) Telesales
Vendors
1 2 (50.00%) Google
1 2 (50.00%) SAP