The following table provides summary statistics for permanent job vacancies advertised in the City of London with a requirement for Direct Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Direct Marketing over the 3 months to 23 June 2017 with a comparison to the same period in the previous 2 years.

Direct Marketing
London / City of London
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 233 254 289
Rank change year-on-year +21 +35  
Permanent jobs citing Direct Marketing 2 4 26
As % of all permanent IT jobs advertised in the City of London 0.038% 0.063% 0.25%
As % of the Processes & Methodologies category 0.043% 0.069% 0.28%
Number of salaries quoted 2 4 26
Median salary £39,750 £27,000 £32,500
Median salary % change year-on-year +47.22% -16.92%  
90% offered a salary of more than £33,550 £23,300 £30,750
10% offered a salary of more than £45,950 £33,500 £39,000
UK excluding London median salary £35,000 £38,750 £35,000
% change year-on-year -9.67% +10.71%  

Direct Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the City of London with a requirement for process and methodology skills.

Process & Methodology Skills
City of London
Permanent job vacancies with a requirement for process and methodology skills 4646 5760 9272
As % of all permanent IT job vacancies advertised in the City of London 89.26% 90.74% 89.27%
Number of salaries quoted 4110 5259 7938
Median salary £62,500 £60,000 £57,500
Median salary % change year-on-year +4.16% +4.34%  
90% offered a salary of more than £40,000 £40,000 £39,000
10% offered a salary of more than £85,000 £80,000 £85,000
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Direct Marketing
Job Vacancy Trend in the City of London

The job posting trend of jobs advertised in the City of London citing Direct Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Direct Marketing in the City of London

Direct Marketing
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing in the City of London.

Salary trend for Direct Marketing in the City of London

Direct Marketing
Salary Histogram in the City of London

The salary distribution of IT jobs citing Direct Marketing in the City of London over the 3 months to 23 June 2017.

Salary histogram for Direct Marketing in the City of London

For the 6 months to 23 June 2017, IT jobs citing Direct Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the City of London region with a requirement for Direct Marketing.

1 8 (100.00%) Marketing
2 4 (50.00%) SQL
3 3 (37.50%) Salesforce.com
3 3 (37.50%) Finance
3 3 (37.50%) SaaS
3 3 (37.50%) Big Data
3 3 (37.50%) Telesales
3 3 (37.50%) Enterprise Software
3 3 (37.50%) Lead Generation
4 2 (25.00%) Personalization
4 2 (25.00%) Campaign Analysis
4 2 (25.00%) Mentoring
4 2 (25.00%) Coaching
4 2 (25.00%) User Experience
4 2 (25.00%) User Stories
4 2 (25.00%) Waterfall
4 2 (25.00%) Tableau
4 2 (25.00%) Oracle OWB
4 2 (25.00%) Agile Software Development
4 2 (25.00%) Technical Architecture
4 2 (25.00%) Change Management
4 2 (25.00%) SQL Server Integration Services
4 2 (25.00%) Database Marketing
4 2 (25.00%) Use Case
4 2 (25.00%) Project Management
4 2 (25.00%) Programme Management
4 2 (25.00%) Oracle
4 2 (25.00%) SAP
4 2 (25.00%) CRM
4 2 (25.00%) Data Warehouse

Direct Marketing
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 3 (37.50%) SaaS
Database & Business Intelligence
1 3 (37.50%) Big Data
2 2 (25.00%) Data Warehouse
2 2 (25.00%) Oracle Discoverer
2 2 (25.00%) Oracle OWB
2 2 (25.00%) SQL Server Integration Services
General
1 8 (100.00%) Marketing
2 3 (37.50%) Finance
Job Titles
1 4 (50.00%) Analyst
2 2 (25.00%) Business Analyst
2 2 (25.00%) Data Analyst
2 2 (25.00%) Lead Business Analyst
2 2 (25.00%) Marketing Analyst
2 2 (25.00%) Marketing Data Analyst
2 2 (25.00%) Team Leader
2 2 (25.00%) Telesales Team Leader
3 1 (12.50%) 2nd Line Engineer
3 1 (12.50%) 2nd Line Support
3 1 (12.50%) 2nd Line Support Engineer
3 1 (12.50%) Sales Manager
3 1 (12.50%) Support Engineer
3 1 (12.50%) Telesales Manager
Miscellaneous
1 3 (37.50%) Enterprise Software
2 2 (25.00%) User Experience
3 1 (12.50%) Fat Client
3 1 (12.50%) Thin Client
Processes & Methodologies
1 3 (37.50%) Lead Generation
1 3 (37.50%) Telesales
2 2 (25.00%) Agile Software Development
2 2 (25.00%) Campaign Analysis
2 2 (25.00%) Change Management
2 2 (25.00%) Coaching
2 2 (25.00%) CRM
2 2 (25.00%) Database Marketing
2 2 (25.00%) ETL
2 2 (25.00%) Mentoring
2 2 (25.00%) Personalization
2 2 (25.00%) Programme Management
2 2 (25.00%) Project Management
2 2 (25.00%) Technical Architecture
2 2 (25.00%) Use Case
2 2 (25.00%) User Stories
2 2 (25.00%) Waterfall
3 1 (12.50%) Information Management
3 1 (12.50%) ITIL
3 1 (12.50%) Time Management
Programming Languages
1 4 (50.00%) SQL
Qualifications
1 1 (12.50%) Degree
System Software
1 1 (12.50%) VMware Infrastructure
Vendors
1 3 (37.50%) Salesforce.com
2 2 (25.00%) Oracle
2 2 (25.00%) SAP
2 2 (25.00%) Tableau
3 1 (12.50%) Microsoft
3 1 (12.50%) VMware