The following table provides summary statistics for permanent job vacancies advertised in England with a requirement for Database Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Database Marketing over the 3 months to 26 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Database Marketing
UK / England
Rank 796 883 919
Rank change year-on-year +87 +36  
Permanent jobs citing Database Marketing 38 59 23
As % of all permanent IT jobs advertised in England 0.048% 0.061% 0.023%
As % of the Processes & Methodologies category 0.054% 0.069% 0.027%
Number of salaries quoted 37 50 20
Median salary £40,000 £40,000 £33,875
Median salary % change year-on-year - +18.08%  
90% offered a salary of more than £28,500 £22,500 £27,250
10% offered a salary of more than £53,500 £63,000 £50,250
UK excluding London median salary £40,000 £28,500 £35,125
% change year-on-year +40.35% -18.86%  

Database Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for process and methodology skills.

Process & Methodology Skills
England
Permanent job vacancies with a requirement for process and methodology skills 70225 85880 86661
As % of all permanent IT job vacancies advertised in England 89.07% 88.61% 87.00%
Number of salaries quoted 58154 71824 70838
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £77,500 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Database Marketing
Job Vacancy Trend in England

The job posting trend of jobs advertised in England citing Database Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Database Marketing in England

Database Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing in England.

Salary trend for Database Marketing in England

Database Marketing
Salary Histogram in England

The salary distribution of IT jobs citing Database Marketing in England over the 3 months to 26 March 2017.

Salary histogram for Database Marketing in England

Database Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Database Marketing within the England region over the 3 months to 26 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +58 14 £40,000 -6.97% 1
South West +29 10 £40,000 +63.26% 2
South East +66 8 £45,000 - 2
East of England +26 5 £40,000 - 1
East Midlands +6 1 £29,500 +7.27%
Database Marketing
UK

Database Marketing
Top 30 Related IT Skills in England

For the 6 months to 26 March 2017, IT jobs citing Database Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Database Marketing.

1 103 (100.00%) Marketing
2 71 (68.93%) SQL
3 56 (54.37%) CRM
4 33 (32.04%) Finance
4 33 (32.04%) Analytics
5 28 (27.18%) SAS
6 25 (24.27%) Teradata
6 25 (24.27%) Relational Database
7 21 (20.39%) SQL Server
7 21 (20.39%) Coaching
8 19 (18.45%) Data Analytics
8 19 (18.45%) Degree
9 16 (15.53%) ETL
10 14 (13.59%) Oracle
10 14 (13.59%) Campaign Management
10 14 (13.59%) Mentoring
11 12 (11.65%) Customer Analytics
12 11 (10.68%) Project Management
13 10 (9.71%) IBM
13 10 (9.71%) Adobe
13 10 (9.71%) Informatica
13 10 (9.71%) Mathematics
13 10 (9.71%) Big Data
13 10 (9.71%) People Management
14 9 (8.74%) Unica
14 9 (8.74%) Retail
14 9 (8.74%) Data Management
15 8 (7.77%) Stakeholder Management
15 8 (7.77%) MS Excel
15 8 (7.77%) Silverpop

Database Marketing
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 28 (27.18%) SAS
Applications
1 8 (7.77%) MS Excel
2 3 (2.91%) SPSS
3 2 (1.94%) MS Office
4 1 (0.97%) Adobe Premiere
4 1 (0.97%) MS PowerPoint
Business Applications
1 9 (8.74%) Unica
2 8 (7.77%) Adobe Campaign
3 7 (6.80%) FastStats
4 3 (2.91%) Raiser's Edge
Cloud Services
1 8 (7.77%) Silverpop
Database & Business Intelligence
1 25 (24.27%) Relational Database
2 21 (20.39%) SQL Server
3 10 (9.71%) Big Data
4 7 (6.80%) PowerCenter
5 6 (5.83%) Hadoop
6 5 (4.85%) MySQL
6 5 (4.85%) Oracle Reports
7 4 (3.88%) SQL Server Integration Services
8 3 (2.91%) Data Mining
9 2 (1.94%) Data Warehouse
9 2 (1.94%) Oracle Discoverer
9 2 (1.94%) Oracle OWB
10 1 (0.97%) Base SAS
10 1 (0.97%) RDBMS
Development Applications
1 2 (1.94%) Dreamweaver
2 1 (0.97%) SQL Server Management Studio (SSMS)
General
1 103 (100.00%) Marketing
2 33 (32.04%) Finance
3 9 (8.74%) Retail
4 4 (3.88%) Advertising
4 4 (3.88%) Games
5 1 (0.97%) Banking
5 1 (0.97%) French Language
Job Titles
1 47 (45.63%) Analyst
2 22 (21.36%) Database Analyst
3 20 (19.42%) SQL Analyst
4 17 (16.50%) Data Analyst
5 15 (14.56%) Marketing Manager
6 13 (12.62%) Marketing Analyst
7 9 (8.74%) Junior
8 8 (7.77%) Developer
9 7 (6.80%) Consultant
9 7 (6.80%) Database Manager
9 7 (6.80%) DBA
9 7 (6.80%) Junior Analyst
9 7 (6.80%) Marketing Data Analyst
9 7 (6.80%) SQL Data Analyst
9 7 (6.80%) SQL DBA
10 6 (5.83%) Database Marketing Manager
10 6 (5.83%) Junior Marketing Analyst
10 6 (5.83%) Marketing Database Manager
10 6 (5.83%) SAS Analyst
11 5 (4.85%) Campaign Manager
Libraries, Frameworks & Software Standards
1 3 (2.91%) HTML
2 1 (0.97%) DAO
Miscellaneous
1 8 (7.77%) Analytical Skills
2 5 (4.85%) Social Media
3 2 (1.94%) User Experience
4 1 (0.97%) Foreign Exchange (FX)
Operating Systems
1 1 (0.97%) Linux
Processes & Methodologies
1 56 (54.37%) CRM
2 33 (32.04%) Analytics
3 21 (20.39%) Coaching
4 19 (18.45%) Data Analytics
5 16 (15.53%) ETL
6 14 (13.59%) Campaign Management
6 14 (13.59%) Mentoring
7 12 (11.65%) Customer Analytics
8 11 (10.68%) Project Management
9 10 (9.71%) Mathematics
9 10 (9.71%) People Management
10 9 (8.74%) Data Management
11 8 (7.77%) Customer Segmentation
11 8 (7.77%) Stakeholder Management
12 7 (6.80%) Direct Marketing
12 7 (6.80%) E-Commerce
12 7 (6.80%) PRINCE
12 7 (6.80%) PRINCE2
13 6 (5.83%) ETL Development
13 6 (5.83%) Service Delivery
Programming Languages
1 71 (68.93%) SQL
2 4 (3.88%) Python
2 4 (3.88%) R
3 2 (1.94%) JavaScript
4 1 (0.97%) C
4 1 (0.97%) Java
4 1 (0.97%) PHP
4 1 (0.97%) Tcl
Qualifications
1 19 (18.45%) Degree
2 5 (4.85%) PRINCE2 Certification
3 1 (0.97%) Postgraduate
Quality Assurance & Compliance
1 6 (5.83%) Data Quality
1 6 (5.83%) SLA
2 5 (4.85%) PMO
3 3 (2.91%) QA
4 1 (0.97%) GDPR
System Software
1 1 (0.97%) VMware Infrastructure
Systems Management
1 1 (0.97%) Systems Management Server (SMS)
Vendors
1 25 (24.27%) Teradata
2 14 (13.59%) Oracle
3 10 (9.71%) Adobe
3 10 (9.71%) IBM
3 10 (9.71%) Informatica
4 7 (6.80%) Google
5 6 (5.83%) Apteco
6 4 (3.88%) Facebook
7 2 (1.94%) Microsoft
7 2 (1.94%) Salesforce Marketing Cloud
7 2 (1.94%) SAP
8 1 (0.97%) Cognizant
8 1 (0.97%) Salesforce.com
8 1 (0.97%) VMware
Bristol, Avon
Bristol DT
Salary: £35000.00 - £45000.00 per annum
Posted: 19 days ago
Bristol, Avon
Aviva
Salary: Competitive
Posted: 17 days ago
Norwich, Norfolk
Aviva
Salary: Competitive
Posted: 17 days ago
Newbury, Berkshire
Vodafone
Posted: 26 days ago
Newbury, Berkshire
Vodafone
Posted: 26 days ago
South West London
Venturi
Salary: £30000 - £32629.00 per annum + full bens
Posted: 12 days ago