Period
to 21 May 2018

The following table provides summary statistics for permanent job vacancies advertised in Halesowen with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 21 May 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
West Midlands > Halesowen
6 months to
21 May 2018
Same period 2017 Same period 2016
Rank 12 15 -
Rank change year-on-year +3 - -
Permanent jobs citing Digital Marketing 12 1 0
As % of all permanent IT jobs advertised in Halesowen 17.14% 3.33% -
As % of the Processes & Methodologies category 17.91% 3.45% -
Number of salaries quoted 5 0 0
Halesowen median annual salary £26,000 - -
West Midlands median annual salary £30,000 £30,000 £33,500
% change year-on-year - -10.45% +3.08%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Halesowen with a requirement for process or methodology skills.

All Process and Methodology Skills
Halesowen
Permanent vacancies with a requirement for process or methodology skills 67 29 9
As % of all permanent IT jobs advertised in Halesowen 95.71% 96.67% 81.82%
Number of salaries quoted 44 24 9
Halesowen median annual salary £27,500 £26,500 £32,500
Median salary % change year-on-year +3.77% -18.46% +30.00%
10th Percentile £21,250 £22,300 £18,375
90th Percentile £47,500 £51,200 £38,750
West Midlands median annual salary £42,500 £40,500 £42,500
% change year-on-year +4.94% -4.71% +6.25%

Digital Marketing
Job Vacancy Trend in Halesowen

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Halesowen.

Job vacancy trend for Digital Marketing in Halesowen

Digital Marketing
Salary Trend in Halesowen

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Halesowen.

Salary trend for Digital Marketing in Halesowen

For the 6 months to 21 May 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Halesowen region with a requirement for Digital Marketing.

1 12 (100.00%) Games
1 12 (100.00%) Marketing
2 11 (91.67%) Business Intelligence
3 9 (75.00%) Analytical Skills
4 8 (66.67%) A/B Testing
5 7 (58.33%) Performance Monitoring
5 7 (58.33%) B2C
5 7 (58.33%) CRM
5 7 (58.33%) SMS
5 7 (58.33%) Direct Marketing
6 6 (50.00%) BBC
7 5 (41.67%) Mandarin Language
8 4 (33.33%) Retail
9 3 (25.00%) Content Writing
9 3 (25.00%) User Experience
9 3 (25.00%) Adobe Creative Suite
9 3 (25.00%) Social Media
9 3 (25.00%) Creative Marketing
9 3 (25.00%) Campaign Analysis
9 3 (25.00%) Push Notifications
9 3 (25.00%) Typography
9 3 (25.00%) Adobe After Effects
9 3 (25.00%) Advertising
9 3 (25.00%) HTML
9 3 (25.00%) Photoshop
9 3 (25.00%) Adobe
9 3 (25.00%) Adobe Illustrator
9 3 (25.00%) Adobe Premiere
10 1 (8.33%) PHP
10 1 (8.33%) MySQL

Digital Marketing
Co-occurring IT Skills in Halesowen by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 3 (25.00%) Adobe After Effects
1 3 (25.00%) Adobe Creative Suite
1 3 (25.00%) Adobe Illustrator
1 3 (25.00%) Adobe Premiere
1 3 (25.00%) Photoshop
Communications & Networking
1 7 (58.33%) SMS
Database & Business Intelligence
1 1 (8.33%) MySQL
General
1 12 (100.00%) Games
1 12 (100.00%) Marketing
2 5 (41.67%) Mandarin Language
3 4 (33.33%) Retail
4 3 (25.00%) Advertising
Job Titles
1 4 (33.33%) CRM Executive
2 3 (25.00%) Creative Designer
2 3 (25.00%) CRM Manager
2 3 (25.00%) Designer
2 3 (25.00%) Digital Designer
2 3 (25.00%) Social Media Designer
3 1 (8.33%) Analyst
3 1 (8.33%) Data Analyst
3 1 (8.33%) Graduate
3 1 (8.33%) Junior
3 1 (8.33%) Marketing Analyst
3 1 (8.33%) Marketing Data Analyst
3 1 (8.33%) Marketing Executive
Libraries, Frameworks & Software Standards
1 3 (25.00%) HTML
Miscellaneous
1 9 (75.00%) Analytical Skills
2 6 (50.00%) BBC
3 3 (25.00%) Social Media
3 3 (25.00%) User Experience
4 1 (8.33%) Algorithms
4 1 (8.33%) Online Games
Processes & Methodologies
1 11 (91.67%) Business Intelligence
2 8 (66.67%) A/B Testing
3 7 (58.33%) B2C
3 7 (58.33%) CRM
3 7 (58.33%) Direct Marketing
3 7 (58.33%) Performance Monitoring
4 3 (25.00%) Campaign Analysis
4 3 (25.00%) Content Writing
4 3 (25.00%) Creative Marketing
4 3 (25.00%) Push Notifications
4 3 (25.00%) Typography
5 1 (8.33%) Affiliate Marketing
5 1 (8.33%) Analytics
5 1 (8.33%) Business Development
5 1 (8.33%) Collaborative Working
5 1 (8.33%) Data Analysis
5 1 (8.33%) Data Analytics
5 1 (8.33%) Economics
5 1 (8.33%) Mathematics
5 1 (8.33%) Pay per click
Programming Languages
1 1 (8.33%) Bash Shell
1 1 (8.33%) C++
1 1 (8.33%) PHP
Qualifications
1 1 (8.33%) Degree
Vendors
1 3 (25.00%) Adobe