Period
to 24 July 2017

The following table provides summary statistics for permanent job vacancies advertised in Solihull with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 24 July 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
West Midlands > Solihull
6 months to
24 Jul 2017
Same period 2016 Same period 2015
Rank 63 52 62
Rank change year-on-year -11 +10 +5
Permanent jobs citing SEO 3 5 8
As % of all permanent IT jobs advertised in Solihull 0.69% 1.11% 1.47%
As % of the Processes & Methodologies category 0.74% 1.36% 1.66%
Number of salaries quoted 3 5 4
Solihull median annual salary £40,000 £28,000 £35,000
Median salary % change year-on-year +42.86% -20.00% +47.37%
10th Percentile £23,900 £27,000 £23,650
90th Percentile £42,500 £48,000 £47,750
West Midlands median annual salary £30,000 £27,500 £31,000
% change year-on-year +9.09% -11.29% +5.98%

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Solihull with a requirement for process and methodology skills.

Process & Methodology Skills
Solihull
Permanent job vacancies with a requirement for process and methodology skills 407 369 483
As % of all permanent IT job vacancies advertised in Solihull 93.35% 82.18% 88.95%
Number of salaries quoted 377 320 414
Solihull median annual salary £41,500 £45,000 £35,000
Median salary % change year-on-year -7.78% +28.57% -12.50%
10th Percentile £27,500 £24,425 £23,250
90th Percentile £60,000 £76,250 £52,500
West Midlands median annual salary £40,000 £40,750 £40,000
% change year-on-year -1.84% +1.88% -

SEO
Job Vacancy Trend in Solihull

Job postings citing SEO as a percentage of all IT jobs advertised in Solihull.

Job vacancy trend for SEO in Solihull

SEO
Salary Trend in Solihull

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Solihull.

Salary trend for SEO in Solihull

SEO
Salary Histogram in Solihull

The salary distribution of IT jobs citing SEO in Solihull over the 6 months to 24 July 2017.

Salary histogram for SEO in Solihull

For the 6 months to 24 July 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Solihull region with a requirement for SEO.

1 3 (100.00%) Marketing
1 3 (100.00%) Analytics
2 2 (66.67%) Customer Segmentation
2 2 (66.67%) Performance Monitoring
2 2 (66.67%) Analytical Skills
2 2 (66.67%) Behavioural Analysis
2 2 (66.67%) Personalization
2 2 (66.67%) Product Marketing
2 2 (66.67%) Online Marketing
2 2 (66.67%) Degree
2 2 (66.67%) Stakeholder Management
2 2 (66.67%) Data Analysis
2 2 (66.67%) Web Analytics
2 2 (66.67%) SAP
2 2 (66.67%) Microsoft Excel
2 2 (66.67%) Data Warehouse
2 2 (66.67%) E-Commerce
2 2 (66.67%) Microsoft
2 2 (66.67%) WebTrends
3 1 (33.33%) Finance
3 1 (33.33%) Google
3 1 (33.33%) Google Analytics
3 1 (33.33%) Social Media
3 1 (33.33%) Social Media Marketing

SEO
Co-occurring IT Skills in Solihull by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (66.67%) Microsoft Excel
Business Applications
1 2 (66.67%) WebTrends
Cloud Services
1 1 (33.33%) Google Analytics
Database & Business Intelligence
1 2 (66.67%) Data Warehouse
General
1 3 (100.00%) Marketing
2 1 (33.33%) Finance
Job Titles
1 1 (33.33%) Analyst
1 1 (33.33%) Marketing Executive
1 1 (33.33%) Web Analyst
Miscellaneous
1 2 (66.67%) Analytical Skills
2 1 (33.33%) Social Media
Processes & Methodologies
1 3 (100.00%) Analytics
2 2 (66.67%) Behavioural Analysis
2 2 (66.67%) Customer Segmentation
2 2 (66.67%) Data Analysis
2 2 (66.67%) E-Commerce
2 2 (66.67%) Online Marketing
2 2 (66.67%) Performance Monitoring
2 2 (66.67%) Personalization
2 2 (66.67%) Product Marketing
2 2 (66.67%) Stakeholder Management
2 2 (66.67%) Web Analytics
3 1 (33.33%) Social Media Marketing
Qualifications
1 2 (66.67%) Degree
Vendors
1 2 (66.67%) Microsoft
1 2 (66.67%) SAP
2 1 (33.33%) Google