The following table provides summary statistics for permanent job vacancies advertised in Solihull with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 22 April 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
West Midlands / Solihull
3 months to
22 Apr 2017
Same period 2016 Same period 2015
Rank 57 35 -
Rank change year-on-year -22 -  
Permanent jobs citing SEO 2 1 0
As % of all permanent IT jobs advertised in Solihull 0.71% 0.41% -
As % of the Processes & Methodologies category 0.75% 0.50% -
Number of salaries quoted 2 1 0
Median salary £40,000 £35,000 -
Median salary % change year-on-year +14.28% -  
UK excluding London median salary £35,000 £32,500 £30,000
% change year-on-year +7.69% +8.33%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Solihull with a requirement for process and methodology skills.

Process & Methodology Skills
Solihull
Permanent job vacancies with a requirement for process and methodology skills 266 200 255
As % of all permanent IT job vacancies advertised in Solihull 94.33% 82.30% 89.79%
Number of salaries quoted 244 167 206
Median salary £37,500 £47,500 £37,500
Median salary % change year-on-year -21.05% +26.66%  
90% offered a salary of more than £29,000 £27,500 £26,000
10% offered a salary of more than £57,500 £50,000 £72,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

SEO
Job Vacancy Trend in Solihull

The job posting trend of jobs advertised in Solihull citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in Solihull

SEO
Salary Trend in Solihull

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Solihull.

Salary trend for SEO in Solihull

For the 6 months to 22 April 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Solihull region with a requirement for SEO.

1 2 (100.00%) Web Analytics
1 2 (100.00%) Marketing
1 2 (100.00%) Degree
1 2 (100.00%) Product Marketing
1 2 (100.00%) Online Marketing
1 2 (100.00%) Analytics
1 2 (100.00%) Customer Segmentation
1 2 (100.00%) Performance Monitoring
1 2 (100.00%) Analytical Skills
1 2 (100.00%) Behavioural Analysis
1 2 (100.00%) Personalization
1 2 (100.00%) SAP
1 2 (100.00%) Microsoft Excel
1 2 (100.00%) Data Warehouse
1 2 (100.00%) E-Commerce
1 2 (100.00%) Microsoft
1 2 (100.00%) WebTrends
1 2 (100.00%) Stakeholder Management
1 2 (100.00%) Data Analysis

SEO
Co-occurring IT Skills in Solihull by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (100.00%) Microsoft Excel
Business Applications
1 2 (100.00%) WebTrends
Database & Business Intelligence
1 2 (100.00%) Data Warehouse
General
1 2 (100.00%) Marketing
Job Titles
1 1 (50.00%) Analyst
1 1 (50.00%) Web Analyst
Miscellaneous
1 2 (100.00%) Analytical Skills
Processes & Methodologies
1 2 (100.00%) Analytics
1 2 (100.00%) Behavioural Analysis
1 2 (100.00%) Customer Segmentation
1 2 (100.00%) Data Analysis
1 2 (100.00%) E-Commerce
1 2 (100.00%) Online Marketing
1 2 (100.00%) Performance Monitoring
1 2 (100.00%) Personalization
1 2 (100.00%) Product Marketing
1 2 (100.00%) Stakeholder Management
1 2 (100.00%) Web Analytics
Qualifications
1 2 (100.00%) Degree
Vendors
1 2 (100.00%) Microsoft
1 2 (100.00%) SAP