Period
to 20 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the South East with a requirement for Web Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Marketing over the 6 months to 20 November 2017 with a comparison to the same period in the previous 2 years.

Web Marketing
England > South East
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 539 585 645
Rank change year-on-year +46 +60 -17
Permanent jobs citing Web Marketing 10 5 7
As % of all permanent IT jobs advertised in the South East 0.033% 0.014% 0.016%
As % of the Processes & Methodologies category 0.037% 0.016% 0.019%
Number of salaries quoted 10 5 6
South East median annual salary £80,000 £19,000 £47,500
Median salary % change year-on-year +321.05% -60.00% -
10th Percentile £35,188 £18,500 £23,000
90th Percentile £100,000 £65,000 £48,750
England median annual salary £32,500 £45,000 £37,500
% change year-on-year -27.78% +20.00% -21.05%

Web Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for process or methodology skills.

All Process and Methodology Skills
South East
Permanent vacancies with a requirement for process or methodology skills 26767 30310 37262
As % of all permanent IT jobs advertised in the South East 87.47% 87.42% 86.96%
Number of salaries quoted 22046 25151 30804
South East median annual salary £45,000 £45,000 £45,000
10th Percentile £27,500 £27,500 £26,250
90th Percentile £68,750 £68,750 £67,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Web Marketing
Job Vacancy Trend in the South East

Job postings citing Web Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Web Marketing in the South East

Web Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing in the South East.

Salary trend for Web Marketing in the South East

Web Marketing
Salary Histogram in the South East

The salary distribution of IT jobs citing Web Marketing in the South East over the 6 months to 20 November 2017.

Salary histogram for Web Marketing in the South East

Web Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Marketing within the South East region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
East Sussex - 5 £100,000 -
Hampshire +18 3 £50,000 +163.16%
Thames Valley - 2 £31,875 -
Buckinghamshire - 1 £37,500 -
Oxfordshire - 1 £26,250 -
Web Marketing
England

For the 6 months to 20 November 2017, IT jobs citing Web Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South East region with a requirement for Web Marketing.

1 10 (100.00%) Marketing
2 8 (80.00%) SEO
2 8 (80.00%) Social Media
3 6 (60.00%) Analytics
3 6 (60.00%) Digital Marketing
3 6 (60.00%) Degree
4 5 (50.00%) Blog
4 5 (50.00%) Google Analytics
4 5 (50.00%) Business Analysis
4 5 (50.00%) Google
4 5 (50.00%) Advertising
4 5 (50.00%) E-Commerce
4 5 (50.00%) B2B
4 5 (50.00%) Internet
4 5 (50.00%) Project Management
4 5 (50.00%) User Stories
4 5 (50.00%) Marketing Analytics
4 5 (50.00%) Marketing Strategy
4 5 (50.00%) Brand Awareness
4 5 (50.00%) AdWords
4 5 (50.00%) B2B Marketing
4 5 (50.00%) Lead Generation
5 3 (30.00%) CRM
6 2 (20.00%) CMS
6 2 (20.00%) HTML
7 1 (10.00%) Photoshop
7 1 (10.00%) CSS
7 1 (10.00%) Content Management
7 1 (10.00%) Data Analysis
7 1 (10.00%) Behavioural Targeting

Web Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (20.00%) CMS
Applications
1 1 (10.00%) Photoshop
Cloud Services
1 5 (50.00%) AdWords
1 5 (50.00%) Google Analytics
Communications & Networking
1 5 (50.00%) Internet
Development Applications
1 1 (10.00%) Sublime Text
General
1 10 (100.00%) Marketing
2 5 (50.00%) Advertising
2 5 (50.00%) Brand Awareness
Job Titles
1 5 (50.00%) Marketing Director
2 3 (30.00%) Head of Digital
3 1 (10.00%) Content Manager
3 1 (10.00%) Digital Content Manager
3 1 (10.00%) Head of Digital Transformation
3 1 (10.00%) Marketing Executive
3 1 (10.00%) Web Marketing Executive
Libraries, Frameworks & Software Standards
1 2 (20.00%) HTML
2 1 (10.00%) CSS
Miscellaneous
1 8 (80.00%) Social Media
2 5 (50.00%) Blog
3 1 (10.00%) FMCG
Processes & Methodologies
1 8 (80.00%) SEO
2 6 (60.00%) Analytics
2 6 (60.00%) Digital Marketing
3 5 (50.00%) B2B
3 5 (50.00%) B2B Marketing
3 5 (50.00%) Business Analysis
3 5 (50.00%) E-Commerce
3 5 (50.00%) Lead Generation
3 5 (50.00%) Marketing Analytics
3 5 (50.00%) Marketing Strategy
3 5 (50.00%) Project Management
3 5 (50.00%) User Stories
4 3 (30.00%) CRM
5 1 (10.00%) Behavioural Targeting
5 1 (10.00%) Content Management
5 1 (10.00%) Data Analysis
5 1 (10.00%) Multivariate Testing
5 1 (10.00%) Online Marketing
5 1 (10.00%) Time Management
Qualifications
1 6 (60.00%) Degree
Vendors
1 5 (50.00%) Google