Head of Marketing

Head of Marketing

Up to £65,000

Nottingham (1 day a week)

Are you a performance marketing leader looking for the opportunity to shape a function from the ground up? This is a newly created Head of Marketing role within a purpose-led international organisation that is investing heavily in digital growth. You'll have the chance to define strategy, build a high-performing team, and play a key role in driving fundraising and customer acquisition across multiple international markets.

THE COMPANY

They are a well-established international non-profit organisation delivering impactful programmes across multiple regions worldwide. Following an exciting transformation, they are centralising their fundraising and marketing capabilities to create a more joined-up global approach. With significant investment planned across digital channels, this is a pivotal time to join and influence the future direction of the organisation's marketing function. Their focus is on combining commercial performance with meaningful social impact.

THE ROLE

As a Head of Marketing , you will lead the organisation's performance marketing strategy while building an internal centre of excellence for digital acquisition and growth.

Specifically, you can expect to be involved in the following:

• Developing and delivering a performance marketing strategy across paid search, paid social, display and SEO.
• Managing external agency relationships while creating a roadmap to bring capabilities in-house.
• Building and leading a growing team of paid media and SEO specialists.
• Supporting international fundraising teams with scalable campaigns that can be adapted for local markets.
• Managing substantial marketing budgets and optimising performance against acquisition and fundraising targets.
• Using data and insight to identify opportunities, improve campaign effectiveness and drive continuous optimisation.
• Collaborating with senior stakeholders to align marketing activity with wider business and fundraising objectives.
• Introducing a test-and-learn culture focused on innovation, experimentation and measurable results.

SKILLS AND EXPERIENCE

The successful Head of Marketing will have the following skills and experience:

• Strong commercial experience across performance marketing channels including PPC, paid social, display advertising and digital acquisition.
• Demonstrable success improving campaign performance and delivering measurable growth outcomes.
• Experience managing and developing people within a marketing environment.
• Ability to balance strategic leadership with hands-on channel expertise.
• Experience managing agencies, budgets and stakeholder relationships.
• Strong analytical skills with the ability to translate data into actionable marketing decisions.
• Experience building teams, functions or internal marketing capability is highly desirable.
• Exposure to fundraising, charity, non-profit, membership or purpose-led organisations would be beneficial but is not essential.

BENEFITS

The successful Head of Marketing will receive the following benefits:

• Salary up to £65,000 - depending on experience

HOW TO APPLY

Please register your interest by sending your resume to Majid Latif via the Apply link on this page.