Senior Digital Analyst
They are a well-established organisation investing in digital products, analytics, and customer experience. Their teams work across digital, product, marketing, and data to drive performance and support business growth. Analytics plays a central role in identifying opportunities and measuring impact across key customer journeys.The Role You will support the analysis and optimisation of digital products across web and app platforms.Responsibilities include:
- Analyse digital journey performance and identify opportunities for improvement
- Build and maintain dashboards and self-service reporting tools
- Deliver insights and recommendations to stakeholders across digital, product, marketing, and data teams
- Translate complex data into clear outputs
- Support data collection, tracking, tagging, and reporting requirements
- Monitor key performance metrics and customer behaviour
- Contribute to testing and conversion rate optimisation initiatives
- Improve reporting processes and analytics capabilities
- Work with technical and non-technical stakeholders to support data-driven decisions
- Mentor junior team members and promote best practice
Your Skills & Experience
- Strong experience in digital analytics and insight generation
- Advanced SQL skills, including complex queries and large dataset analysis
- Experience building dashboards and automated reporting solutions
- Good understanding of digital data structures and analytics methodologies
- Experience using analytics platforms such as Google Analytics, Piano Analytics, or similar tools and exposure to tag management tools such as Google Tag Manager or Tealium
- Ability to communicate findings and recommendations to stakeholders
- Experience analysing customer behaviour and digital performance
- Understanding of digital marketing measurement
- Experience with Python or R is beneficial
- Familiarity with Jira and Confluence is a nice to have