Online Sales Manager

Online Sales Manager, Europe

Location – UK

Trend Micro, a global leader in cybersecurity, is passionate about making the world safe for exchanging digital information today and in the future. Artfully applying our XGen™️ security strategy, our innovative solutions for consumers, businesses, and governments deliver connected security for data centers, cloud workloads, networks, and endpoints.

Optimized for leading environments, including Amazon Web Services, Microsoft®️, and VMware®️, our layered solutions enable organizations to automate the protection of valuable information from today’s threats. Our connected threat defence enables seamless sharing of threat intelligence and provides centralized visibility and investigation to make organizations their most resilient.

With over 7,00 employees in 50 countries and the world’s most advanced global threat research and intelligence, Trend Micro enables organizations to secure their connected world.

The Role

As Online Sales Manager – Europe , you will own the online acquisition and retention strategy for Trend Micro’s European Consumer business. Your mission is to accelerate growth by driving customer acquisition, engagement, and long-term retention across digital channels.

You will collaborate closely with regional marketing teams and global counterparts to design and execute demand generation campaigns, online partnerships, retail/B2B2C programs, and promotional initiatives that deliver measurable results. Success will be defined by online bookings growth, customer base expansion, and improved renewal rates—both manual and auto-renewal.

This role sits within a global network of online sales and field marketing professionals spanning Asia and North America. It requires close collaboration with Online Operations, Global Consumer Marketing, Consumer Business Applications, and the Consumer Leadership team. The ideal candidate combines expertise in European online sales and marketing with strong analytical skills, a bias for action, and a growth mindset.

Key Responsibilities

• Deliver Results: Achieve online acquisition, retention, and revenue growth targets for the European region.
• Forecasting & Reporting: Provide accurate weekly, monthly, and quarterly forecasts of online business performance.
• Campaign Strategy & Execution: Plan, develop, and execute online sales and retention programs—including promotional calendars—in partnership with Field Marketing, Online Operations, and Global Consumer Marketing teams.
• Partnership Growth: Build and optimize partner acquisition and retention programs (retail and B2B2C), including incentive design, in collaboration with Business Development and marketing teams.
• Continuous Optimization: Lead experimentation and optimization initiatives to improve conversion, engagement, and retention across channels.
• Cross-Regional Collaboration: Share best practices and align strategies with peers across Asia and North America.

Qualifications

• 5+ years of experience in European online business, ideally within Consumer SaaS.
• Proven track record of consistently achieving bookings targets and KPIs.
• Strong understanding of online acquisition and retention strategies across multiple channels.
• Experience leveraging AI-driven tools or workflows to optimize processes, analyze insights, or enhance decision-making.
• Excellent collaboration, communication, and stakeholder management skills across regional and global teams.

Why Trend Micro?

Trend Micro provides equal employment opportunity for all applicants and employees. Trend Micro does not unlawfully discriminate on the basis of race, color, religion, sex, pregnancy and childbirth or related medical conditions, national origin, ancestry, age, physical or mental disability, medical condition, family care leave status, veteran status, marital status, sexual orientation, or gender identity.

Trend Micro is a progressive employer with a very special and unique culture. Here at Trend Micro you will work with the best. When you join us, you have direct access to any level, and freedom to make an impact and influence. We expect leadership, not management. With Trend Micro, you drive your own development. We encourage thought leadership and advocate internal opportunity. Trend is like nowhere else. We embrace all of our differences and are motivated by challenge. We’re not just all about the money. You are recognised for your passion to succeed, and can be the best part of yourself here.