Digital Marketing & Performance Manager
- Hiring Organisation
- Truespeed
- Location
- Bath, South West, United Kingdom
- Employment Type
- Permanent Contract, Hybrid
- Salary
- £54,999
expanding network. Optimise landing pages and customer journeys, including building and updating pages in WordPress and applying SEO best practice. Analyse website, campaign and CRM data to understand traffic sources, lead quality and customer drop-off. Identify and deliver conversion rate optimisation (CRO) opportunities through testing, targeting and customer journey … leads, conversions, CPA and ROI. A good understanding of customer journeys, audience segmentation and targeted campaign delivery. Experience using website analytics, campaign data and CRM insights to inform decisions and improve performance. Confidence managing marketing budgets and forecasting. Experience briefing and managing external agencies or digital partners. Strong project management ...