Data Analyst - Marketing
- Hiring Organisation
- Macildowie Recruitment and Retention
- Location
- Coventry, West Midlands, England, United Kingdom
- Employment Type
- Contractor
- Contract Rate
- £45,000 - £50,000 per annum
business stakeholders, you will be responsible for delivering meaningful analysis across customer behaviour, campaign performance, segmentation, and commercial performance. You will use SQL, Power BI, and Excel to build reporting solutions, automate manual processes, and provide insights that influence business strategy and marketing effectiveness. Key responsibilities include: Analysing … marketing campaign performance, ROI, customer engagement, and channel effectiveness Producing customer segmentation and behavioural analysis to support targeted marketing activity Creating and maintaining Power BI dashboards and self-service reporting solutions Extracting, transforming, and validating data using SQL Supporting customer insight initiatives, customer journey analysis, and loyalty programmes ...