Digital Analyst
London, South East, England, United Kingdom
Sanderson
/d Inside IR35Location: London HQ - Hybrid Model - 1 day p/w on siteDuration: 6 months We are looking for a data-driven Digital Analyst to join our marketing team. This role is crucial for proving the value and maximizing the effectiveness of our marketing campaigns. The successful candidate will be responsible for leveraging Google Analytics to … gather deep insights into campaign performance, from initial user acquisition to conversion. Experience Required: Proven experience as a Digital Analyst, Marketing Analyst, or a similar data-focused role. Strong background in analysing marketing campaign data and demonstrating ROI. Expert proficiency with Google Analytics (GA4) is essential, including report customization, audience creation, and event tracking. Experience with a data … visualization tool (Power BI, Looker Studio, or Tableau) to create insightful dashboards. Solid understanding of digital marketing metrics and concepts (e.g., CPA, CTR, conversion rate, bounce rate). Familiarity with Google Tag Manager and UTM tracking best practices. Responsibilities: Utilize Google Analytics to meticulously track, monitor, and analyze the performance of new and existing marketing campaigns across various More ❯
Employment Type: Contractor
Rate: £500 - £550 per day
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