Web Optimisation Specialist
- Hiring Organisation
- Unum Group
- Location
- Basingstoke, Hampshire, United Kingdom
- Salary
- £ 70 K
excellent user experience, supports business objectives and remains accurate, accessible and effective. This is a hands-on role where you'll work across website management, SEO, user experience and conversion optimisation, making practical improvements that drive measurable results.You'll: Maintain and update website content, ensuring accuracy, consistency … Implement SEO best practices and technical recommendations to help improve search visibility and organic performance. Deliver Conversion Rate Optimisation (CRO) initiatives, including page improvements, content updates, testing activity and journey enhancements. Support backlog management and sprint planning, helping prioritise website developments in line with marketing objectives. Ensure website ...