Growth, Product and Marketing Lead
- Hiring Organisation
- Katie Bard
- Location
- Birmingham, West Midlands, United Kingdom
- Employment Type
- Permanent
- Salary
- £45,000
Anexceptionalopportunityforastrategicandhands-onmarketertoshapegrowthinadata-led,product-centricenvironment. Ourclient,aleaderinthepropertytechspace,isseekinga Growth,Product&InsightsLead witha strongProduct-LedGrowth(PLG)background ,proven datainsightscapability ,andtheabilityto designanddeliverend-to-endmarketingplansthatdriveuseractivation,conversion,andretention . TheRole Thisnewlycreatedrolesitsattheintersectionofproduct,marketing,anddata.YoullleadthechargeinembeddingPLGframeworks,harnessdatatoinformstrategy,andtakeownershipofintegratedmarketingplansfromcreationtoexecution,allwiththegoalofdrivingmeasurablegrowth. KeyResponsibilities LeadthedevelopmentandrolloutofacomprehensivePLGstrategyacrossplatformsandservices Usebehaviouralandperformancedatatoidentifykeytriggersforuseractivation ...