20 of 20 Permanent Google Analytics Jobs in Central London

I'm working with a well-known brand in the travel sector who are embarking on a major digital transformation journey. They need a contractor to lead a robust Google Analytics 4 implementation and manage end-to-end tracking using Google Tag Manager (GTM) across their customer-facing platforms. This is an exciting opportunity to work with … a travel business that is evolving its online booking journey, personalisation strategies, and marketing analytics. Role & Responsibilities GA4 Implementation for Travel Journeys: Lead the end-to-end setup of Google Analytics 4 across web and app booking flows, ensuring accurate and scalable tracking of customer behaviour, from trip searches to bookings. Tag Management (GTM): Own the tag management … process via GTM, deploying marketing and analytics tags to capture critical user interactions across various travel-related customer touchpoints. Documentation & Governance: Build and maintain detailed documentation of the tagging architecture, dataLayer structure, and reporting frameworks. Cross-Team Collaboration: Work closely with marketing, UX, and development teams to ensure tracking requirements are captured, prioritised, and implemented effectively. Post-Go-Live More ❯

unable to sponsor, and you must be a UK resident to apply* THE COMPANY This health and beauty retailer is rapidly growing and is expanding in the Customer Digital Analytics team! This role is for someone roughly a year into their career, looking to become a Digital Ecommerce expert and learn from a really strong Digital team. THE ROLE … on product categories, sales, and transactions. You’ll become a GA4 specialist, you’ll ensure accurate data tracking and deliver meaningful insights to drive business decisions. SKILLS + EXPERIENCE Google Analytics 4 commercial experience ~1 year experience looking at web analytics metrics. This is for someone at the start in their career looking for the next step … this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below. KEY TERMS IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO More ❯

ANALYTICS DIRECTOR UP TO £85,000 HYBRID – LONDON – 2 days a week in the office THE COMPANY This digital marketing agency/consultancy is well-known in the industry, and has an exciting opportunity here for someone to take ownership of their data and analytics function! THE ROLE As an Analytics Director, you can expect to be … involved in the following: Leading a team of 2, and working directly with clients from a strategic and hands-on perspective Building out their data and analytics capability and practice based on where clients are going Leading projects across customer data science, MMM, propensity modelling, attribution modelling, and digital analytics Researching into where AI agents can be used … on a variety of different projects Utilising a variety of different tools such as SQL, Google Analytics, GTM, Adobe Analytics, and Microsoft Fabric. YOUR SKILLS AND EXPERIENCE Experience in consulting or agency-side is needed Strong stakeholder management skills required Ability to be both hands-on and strategic Management experience is ideal SQL and Google Analytics More ❯

Digital Implementation Engineer (Contract) Leading Travel Brand London – Hybrid £500–£600 per day Inside IR35 Are you a hands-on Digital Implementation Engineer with deep expertise in GA4 and Google Tag Manager? I’m working with a leading travel brand undergoing a major digital transformation, and they’re looking for a contractor to architect and implement robust, scalable analytics … engineering, cross-platform tracking, and technical enablement for one of the most recognisable names in the travel sector. Role & Responsibilities GA4 Deployment: Lead the technical configuration and deployment of Google Analytics 4 across web and mobile platforms, ensuring complete and accurate data capture throughout the booking journey. GTM Engineering: Build and maintain efficient tag architectures within Google … needs. Skills & Experience Proven experience in technical digital analytics or implementation engineering, with strong expertise in GA4 and GTM Proficiency in JavaScript, tag templates, and debugging tools like GA Debugger, Tag Assistant, or Chrome DevTools Deep understanding of dataLayer architecture, schema design, and event-driven tracking Familiarity with CI/CD processes, version control, and collaborative workflows with developers More ❯

measurable results. SKILLS + EXPERIENCE Proven experience managing large-scale web platforms (Drupal preferred) Strong technical capability and a data-first mindset Skilled in CRO testing and web performance analytics Deep understanding of SEO fundamentals and user behaviour Excellent communication skills – particularly in written English Experienced managing small teams and collaborating across functions Comfortable in a fast-paced, lean … this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below. KEY TERMS IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO … Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation More ❯

benchmarks and datasets to identify areas for improvement. Designing and implementing advanced data augmentation strategies to enhance model robustness and generalization. Analyzing user and model telemetry from sources like Google Analytics and MongoDB to understand user behavior and guide product development. Collaborating with the engineering team to refine model training and evaluation pipelines, ensuring data quality and integrity. … analytical rigor will be critical to advancing Ultralytics' mission to make AI easy and accessible for everyone. 🛠️ Skills and Experience 5+ years of experience in a data science or analytics role, preferably within the AI/ML industry. Expert-level proficiency in Python and extensive experience with data science libraries such as Pandas, NumPy, and Scikit-learn. Deep hands … scale data processing and database technologies such as MongoDB or other NoSQL databases. Practical knowledge of MLOps principles, including CI/CD pipelines using GitHub Actions . Experience with analytics platforms like Google Analytics and business intelligence tools like Tableau or Power BI. Knowledge of GPU-accelerated computing with CUDA is highly desirable. Excellent problem-solving skills More ❯

Data Analyst – Commercial Business Partnering Hybrid – 1–2 days/week in Central London £42,700–£53,700 + bonus If you're craving a hands-on analytics role that goes beyond the dashboards — where your insights directly inform pricing, product, market expansion, and revenue forecasting — this could be your next move. I’m working with a global entertainment … building out a smarter, more scalable approach to commercial insight — and they’re hiring a Data Analyst to help drive that forward. The Role This is a rare standalone analytics role within the Commercial Business Partnering team — giving you end-to-end ownership of how data supports decision-making across sales, marketing, pricing, publishing, and even venue launches. You … , and working directly with the CFO. What You’ll Be Doing: Partnering with commercial teams to define, explore and answer business questions Connecting multiple data sources (Salesforce, NetSuite, GA) into Power BI and DOMO dashboards Owning reporting automation and training business units to self-serve Deep-diving into pricing, product performance, and market trends Helping forecast average deal value More ❯

ANALYTICS DIRECTOR £75,000 - £85,000 LONDON – 2X A WEEK *Please note, this company is unable to sponsor, and you must be a UK resident to apply* THE COMPANY This mid-size Performance Marketing agency has global offices and works directly with some major clients in a range of sectors. THE ROLE This company is seeking a dynamic, all … rounder analytics leader who can blend strategy with hands-on execution. This role involves leading the data and analytics practice, collaborating with cross-functional teams to drive insights, and supporting clients in their data-driven decision-making. You’ll have a significant impact on both client strategy and internal capabilities, ensuring that the business stays ahead of industry … trends. You will have 2 team members reporting into you. SKILLS + EXPERIENCE Strong background in data science, measurement and attribution modelling Tech stack: Google Analytics (GA4), BigQuery/SQL, Google Tag Manager, Adobe Analytics, Salesforce Experience working closely with clients to define and implement data strategies Knowledge of MarTech tools and their integration into business More ❯

BI ecosystem . Ensure robust data governance, including a centralised data catalogue, data quality, compliance, and access management. Manage global teams across Data Engineering, Reporting, Data Governance, and Advanced Analytics, fostering an agile, value-driven, and innovation-focused culture. Collaborate with business and IT stakeholders (Data Owners, Product Owners, Business Leaders) to position data as a core strategic asset. … role in a global or matrixed organisation . Proven expertise in modern BI architecture (Data Lake, EDW, Streaming, APIs, Real-Time & Batch Processing). Demonstrated experience delivering cloud-based analytics platforms (Azure, AWS, GCP). Strong knowledge of data governance, cataloguing, security, automation, and self-service analytics. Excellent leadership and team management skills across distributed and cross-functional teams. … technical and non-technical stakeholders alike. The Head of Data Engineering & Insight will work within a modern, cloud-based BI ecosystem , including: Data Integration: Fivetran , HVR, Databricks , Apache Kafka, Google BigQuery , Google Analytics 4 Data Lake & Storage: Databricks Delta Lake, Amazon S3 Data Transformation: dbt Cloud Data Warehouse: Snowflake Analytics & Reporting: Power BI, Excel, Snowflake SQL More ❯

to set the standards in the industry for both quality and sustainable fashion. Next up for this global powerhouse is to continue expanding their eCommerce team with a Digital Analytics Manager who will ensure digital performance insights drive growth, efficiency and customer engagement. The Role This role requires a balance of strategic thinking and hands-on execution as you … segmentation as well as financial/business metrics. As well as site metrics, this role is very focused on business insights meaning financial/planning/trading/product analytics experience with Business Intelligence is essential. Responsibilities Include - Leadership & Team Mangement - Develop a high performing analytics team with a data-driven culture that ensures insights influence decision making. … Reporting - Design, build and deploy BI solutions to all key stakeholders, as well as identifying opportunities for improvement in current reporting methods. - Digital & Web Analytics - Oversee website and customer journey analytics while working closely with internal teams to improve digital performance - Marketplace & eCommerce Data Insights - Partner with stakeholders to track and optimise sales performance, channel attribution and profitability. More ❯

help reduce financial implications What you have: 0-2 years in an operations role at a publisher, media owner or ad tech vendor Ability to multi-task Experience with Google Ad Manager and/or SSPs/ad tech vendors Problem solving approach and the ability to think critically Excellent communication and interpersonal skills Highly organised, with the ability … Positive, proactive attitude and enthusiastic High Attention to detail, accuracy, and reliability Significant proficiency in Excel Some experience using debugging tools, such as Charles & Fiddler (not essential) Use of analytics tools (e.g., Google Analytics, Core Web Vitals) Experience working with OMS/CRMs Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive More ❯

plan your time and responsibilities effectively Implement basic technical SEO work and improve your technical skillset with support from their development team Utilise industry-leading tools such as SEMrush, Google Analytics (incl. GA4), Ahrefs, Content King, Screaming Frog and more. Appropriately manage workload and utilisation through project management software Wrike. Remain organised, responsive to client and internal needs …/CSS changes, site speed and core web vitals, JavaScript SEO, log file analysis and more Be able to effectively audit a website, conduct keyword research/mapping, conduct analytics audits, set up tracking using UA/GA4/GTM, form strategies around content, offsite and technical SEO Be able to efficiently work with a range of CMS platforms More ❯

plan your time and responsibilities effectively Implement basic technical SEO work and improve your technical skillset with support from their development team Utilise industry-leading tools such as SEMrush, Google Analytics (incl. GA4), Ahrefs, Content King, Screaming Frog and more. Appropriately manage workload and utilisation through project management software Wrike. Remain organised, responsive to client and internal needs …/CSS changes, site speed and core web vitals, JavaScript SEO, log file analysis and more Be able to effectively audit a website, conduct keyword research/mapping, conduct analytics audits, set up tracking using UA/GA4/GTM, form strategies around content, offsite and technical SEO Be able to efficiently work with a range of CMS platforms More ❯

Technical Specification & QA : Draft clear technical documentation for developers, validate tracking implementations, and use diagnostic tools to troubleshoot and enhance accuracy. GA4 Deployment : Oversee the setup and configuration of Google Analytics 4 across web and mobile, ensuring reliable and complete data collection throughout the booking experience. GTM Engineering : Develop and maintain structured tag management solutions in Google Tag Manager to enable efficient deployment of analytics and marketing tools. Collaboration : Work closely with front-end engineers, UX designers, and analysts to embed tracking logic into user-facing features and align with key business metrics. Post-Implementation Support : Continuously monitor data quality, resolve tracking issues, and refine setups in response to shifting business and technical … requirements. Skills & Experience Proven experience in technical digital analytics or implementation engineering, with strong expertise in GA4 and GTM Proficiency in JavaScript, tag templates, and debugging tools like GA Debugger, Tag Assistant, or Chrome DevTools Deep understanding of dataLayer architecture, schema design, and event-driven tracking Familiarity with CI/CD processes, version control, and collaborative workflows with developers More ❯

user personas. Leveraging Semrush and other SEO tools to perform keyword research, optimize email content, and improve our overall digital footprint. Meticulously tracking and analyzing campaign performance through key analytics, providing actionable insights to refine our strategy and maximize ROI. Implementing rigorous A/B testing on subject lines, content, design, and calls-to-action to continuously improve engagement … email marketing, preferably within a fast-paced tech or SaaS environment. Proven expertise with modern email marketing platforms like MailerSend , MailerLite , or similar tools. Strong proficiency with SEO and analytics tools such as Semrush , Ahrefs , and Google Analytics . Demonstrated success in managing and scaling large email lists (100k+ subscribers) and developing complex automation workflows. Deep understanding More ❯

approach. Preferred Qualifications : Experience in e-commerce, retail, or B2C industries. Familiarity with HTML and email design best practices. Knowledge of GDPR and email marketing compliance. Proficiency in Excel, Google Analytics, and/or other reporting tools. Key Skills : CRM Platforms Email Marketing Strategy Loyalty Program Development Data Analysis and Reporting Customer Segmentation Automation and Workflows Campaign Optimization More ❯

the Content Management System Lead projects on improving functionality, usability, and visual appeal Work closely with the membership team to boost recruitment and retention rates User Experience Tracking: utilise Google Analytics to analyse user behaviour Performance Reporting: track website performance and create regular analytics Liaise with all teams to ensure all website content is current and relevant More ❯

turn complex data into actionable business insights. In this role, you'll partner with teams across the business to gather and connect data from systems like Salesforce, NetSuite, and Google Analytics. You'll create clear, reliable dashboards and play a key part in strategic planning, delivering insights on pricing, product performance, market trends, and customer satisfaction. From building automated More ❯

skilled Customer Insight Analyst to be an integral part of our client’s marketing team. This role is ideal for you if you: Have a keen interest in data analytics within the food delivery and sustainability sector. Are looking to leverage your analytical skills in a dynamic and values-driven environment? Want to play a crucial role in understanding … and enhancing customer lifetime value. Essential Skills for the Perfect Candidate: Strong proficiency in Excel, SQL, and Google Analytics. Experience in analysing Customer Lifetime Value in a Direct-to-Consumer business. Exceptional skills in presenting complex data and building relationships across departments. In this Role, You Will: Analyse and report on customer lifetime value and cost of customer acquisition. More ❯

investing platform with millions of users, listed on the LSE and powered by data, tech, and high-performing product teams. This is your chance to get stuck into product analytics at scale – using data to improve user journeys, guide decisions, and shape how customers interact with financial markets. 🧠 What you’ll be doing: 🔎 Owning end-to-end product analysis … What you'll need: ✔ Solid product analytics experience in a tech or digital environment ✔ Strong SQL skills + Python or R for deep analysis ✔ Comfortable with tools like GA, Content Square, Appsflyer, Firebase ✔ Visualisation experience (Tableau or Looker) ✔ Comfortable implementing tracking via Google Tag Manager ✔ A/B testing pro with a good eye for trends and anomalies More ❯