1 of 1 Permanent Marketing Automation Jobs in Lancashire

CRM and Data Marketing Manager - Greater Manchester Are you passionate about using data to drive smarter marketing decisions? Do you have the technical expertise and commercial acumen to deliver impactful acquisition and retention strategies within a regulated financial services environment? We’re looking for a CRM & Data Marketing Manager to take ownership of our customer and prospect … data, optimising its use to power targeted, compliant, and cost-effective multi-channel marketing activity. You’ll play a key role in shaping our data-led marketing strategy, working closely with Marketing, IT, Sales, Credit and Finance teams to deliver measurable results. Key Responsibilities Develop segmentation and targeting strategies to enhance acquisition and retention campaigns. Lead multi … Financial Promotions regulations and internal policies. Build a deep understanding of company data pools and drive continuous data enhancement. Manage third-party data providers and oversee CRM integrations across marketing channels. Deliver insightful analysis, reporting, and campaign optimisation recommendations. About You Strong technical knowledge of Salesforce CRM, Pardot, and data management best practice. Experienced in developing and implementing CRM More ❯