Head of Marketing
- Location
- Belfast City District, Northern Ireland, United Kingdom
brand platform Strengthen awareness and understanding of the company across enterprise, education, technology and channel audiences Own product positioning, messaging, go-to-market planning and sales enablement Plan and deliver integrated campaigns that generate awareness, qualified opportunities, pipeline and revenue Support OEMs, distributors, resellers, integrators and other partners through … marketing, launches, enablement and joint campaigns Use customer research, market insight, product data and sales feedback to improve targeting, messaging and decision-making Improve marketing operations, including CRM alignment, lead management, automation, attribution, dashboards and reporting Oversee content, PR, thought leadership, executive communications, website activity, events, email ...