Senior CRM Manager
Abingdon, Oxfordshire, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
RM Education
and Infrastructure for Schools), Assessment (Software and Services) and TTS (Educational Resources). Within theassessment marketwe are experts inproviding solutions foronline exam testing and marking and the management and analysis of educational data. We work with government ministries, exam boards and professional awarding bodies for high stakes assessment such as GCSEs, ALevels,and professional qualifications. Each year, our software … seamless CRM integration across our go-to-market engine. This role requires both technical aptitude and strong communication skills-you'll design and manage complex CRM workflows, then translate performance and recommendations into clear actions for stakeholders across the business. This role operates Globally for the Assessment business. Responsibilities Key Responsibilities 1. CRM Ownership & Strategy Own and manage the … Support & Optimisation Collaborate with Digital and Product Marketing Managers to implement and optimise email marketing and automation workflows. Support lead generation and nurture campaigns through intelligent segmentation, personalisation and performance tracking. Drive A/B testing, performance analysis and continuous improvement of CRM-supported campaigns. 3. Sales Pipeline Processes Define, document and maintain the Assessment end to More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted: