Marketing Data & Insights Analyst
Edinburgh, Scotland, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Parsley Box
executive-level reports and presentations to support decision-making Develop historical benchmarks and visualise trends across key marketing metrics Data Analysis & Strategic Insights Use GA4, GTM, and ESPs (e.g. Mailchimp) to analyse campaign and customer behaviour Identify actionable insights from marketing data to inform future strategy Model customer lifetime value and forecast campaign ROI Make data-led recommendations to optimise More ❯
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