Head of Channel & Performance Marketing
- Hiring Organisation
- Zellis
- Location
- Watford, Hertfordshire, South East, United Kingdom
- Employment Type
- Permanent
SQLs,pipelinecontribution,conversionratesandROIacrossdirectandindirectactivity. Produceclear,executive-readyreportingthatdemonstratesmarketingsimpactoncommercialoutcomes. Useinsighttoinformprioritisation,investmentdecisionsandfutureplanning. StrategicPlanning&Alignment WorkwiththeCMOandseniorstakeholderstobuilddata-drivenmarketingplans. Supportbudgetplanning,forecastingandbusinesscasesformarketinginvestment. Ensuremarketingactivitysupportssalesexecutionandenhancesthecustomerjourneyacrossallroutestomarket. Skills&Experience Significantexperienceleadingperformancemarketing,channelmarketing,partnermarketingorgrowthteams.Mustbeabletodemonstratebothpartnermarketingexperienceandperformancemarketing. Provenexperienceimprovingpipelineandrevenueperformanceacrossdirectandindirectchannels. ExperiencewithinB2BSaaSorenterprisesoftwareenvironments. Strongcapabilityinmarketinganalyticsandperformancereporting(e.g.GoogleAnalytics,Looker,PowerBI). WorkingknowledgeofCRMandmarketingautomationplatforms(e.g.HubSpot). Experiencewithpaidmedia,attributionanddemandchannels. StrongExcel/Sheetsskillsforperformanceandbudgetanalysis. ComfortableusingAItoolstoimproveefficiencyandinsight. Benefits&Culture AtZelliswecreatemarket-leadingHR&Payrollproductsandservices,topowerexceptionalemployeeexperiencessothatyouandyourpeopledobetter.Ourmulti-award-winningproductspayoverfivemillionemployeesayear,withalmosthalf(42%)oftheFTSE100,50%ofthetopretailersand30%ofthetopuniversitiesintheUK ...