Marketing Mix Modelling (MMM) Subject Matter Expert
- Hiring Organisation
- People First Recruitment
- Location
- London, United Kingdom
- Employment Type
- Temporary, Work From Home
outsourced to a modelling partner). Multiple squads are part of the MMM initiative and loosely ladder up into the follow different areas: - Modelling. - Data Ingestion & automation. - Internalisation of external developed architecture. - Visualisation. Background - As the business looks to increase the coverage of MMM via their internally built … results and work with local stakeholders to provide actionable insights with immediate impact. Scope - Work with local stakeholders to scope MMM deliveries (including what data to include and aligning on the scope of the models). - Once the Data Scientists have complete models, deliver these models ...