Head of Product Analytics - Modelling
- Location
- City of Westminster, England, United Kingdom
leadership to shape data-driven digital experiences across our direct-to-consumer products. You'll own the Product Analytics strategy, roadmap and delivery, using predictive modelling, experimentation, behavioural insights and AI-driven decisioning to optimise customer journeys, accelerate product innovation, personalisation, and maximise customer engagement, personalisation, retention … lifecycle. Lead customer journey analytics across web and app experiences, identifying behavioural trends, friction points and opportunities to improve engagement, conversion and retention. Develop predictive models and analytical solutions that power personalised customer experiences, including Next Best Action, recommendations and intelligent decisioning. Influence product strategy and prioritisation through customer ...