Remote PPC Specialist
Nottingham, Nottinghamshire, East Midlands, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Hays
or diallers. Due to continued growth, they are seeking a data-driven PPC specialist with proven experience in the financial services sector. This role focusses on paid media (e.g., Google Ads), conversion rate optimisation (CRO), and personalised digital marketing strategies across search, email, and SMS. The ideal candidate will have a strong analytical mindset, experience in performance marketing … and a proven track record of increasing traffic, conversions, and adherence to FCA advertising standards are critical. Duties Plan, execute, and optimise high-performing PPC campaigns across Google Ads and other paid platforms. Analyse user behaviour and conversion funnels to identify drop-off points and optimise landing pages. Conduct ongoing A/B tests to improve CTR, conversion … campaigns, including PPC, email, and SMS, ensuring personalisation and high performance. Monitor and adjust campaign strategies in real-time to maximise ROI and lower CPA. Analytics & Performance Reporting Utilise Google Analytics, SEMrush, and marketing automation tools to track campaign performance. Generate data-driven reports on ad spend, conversion rates, and customer acquisition costs (CAC). Provide insights and recommendations More ❯
Employment Type: Permanent
Salary: £65,000
Posted: