of Paid Media. This is a key strategic role with hands-on responsibility for campaign planning, execution, optimization, and reporting. Key Responsibilities: Lead and manage paid search campaigns across Google Ads, Microsoft Ads (Bing), Meta (Facebook & Instagram), and Pinterest. Plan, execute, and optimize PPC strategies to achieve ROAS, CPA, and lead generation goals. Conduct keyword research, audience targeting, and … competitive analysis. Create compelling ad copy and creative briefs that drive engagement and conversions. Monitor and analyze campaign performance using tools like GoogleAnalytics, Ads Manager, and third-party reporting platforms. A/B test ad variations, landing pages, and targeting strategies. Provide regular performance reports and strategic insights to stakeholders. Stay up to date on digital advertising … trends, algorithm changes, and platform updates. Requirements: 3+ years of experience in PPC campaign management. Proven track record of success across Google Ads, Microsoft Ads, Meta, and Pinterest. Strong analytical skills and proficiency with GoogleAnalytics, Google Tag Manager, and reporting dashboards. Experience managing large budgets and scaling campaigns profitably. Ability to write compelling ad copy More ❯
of Paid Media. This is a key strategic role with hands-on responsibility for campaign planning, execution, optimization, and reporting. Key Responsibilities: Lead and manage paid search campaigns across Google Ads, Microsoft Ads (Bing), Meta (Facebook & Instagram), and Pinterest. Plan, execute, and optimize PPC strategies to achieve ROAS, CPA, and lead generation goals. Conduct keyword research, audience targeting, and … competitive analysis. Create compelling ad copy and creative briefs that drive engagement and conversions. Monitor and analyze campaign performance using tools like GoogleAnalytics, Ads Manager, and third-party reporting platforms. A/B test ad variations, landing pages, and targeting strategies. Provide regular performance reports and strategic insights to stakeholders. Stay up to date on digital advertising … trends, algorithm changes, and platform updates. Requirements: 3+ years of experience in PPC campaign management. Proven track record of success across Google Ads, Microsoft Ads, Meta, and Pinterest. Strong analytical skills and proficiency with GoogleAnalytics, Google Tag Manager, and reporting dashboards. Experience managing large budgets and scaling campaigns profitably. Ability to write compelling ad copy More ❯
of SEO experience and implementing SEO campaigns Experience in the following sectors; B2B technology, software distribution, e-commerce Experience in bespoke client link building In-depth experience with website analytics tools (e.g. GoogleAnalytics, Screaming Frog, MoZ) Advanced Excel experience – to analyse data, identify trends and present data An understanding of HTM/CSS, JavaScript and WordPress More ❯
of SEO experience and implementing SEO campaigns Experience in the following sectors; B2B technology, software distribution, e-commerce Experience in bespoke client link building In-depth experience with website analytics tools (e.g. GoogleAnalytics, Screaming Frog, MoZ) Advanced Excel experience – to analyse data, identify trends and present data An understanding of HTM/CSS, JavaScript and WordPress More ❯
/Glasgow (on site 2 days a week) Salary: £34,000 - £38,000 (+ excellent benefits including 28% pension contributions) Skills: Data Insights, Data Visualisation (Tableau, Power BI), SQL, Google or Adobe Analytics Are you passionate about using data to improve customer journeys? Do you enjoy translating complex behavioural insights into clear, actionable strategies? If so, this could … support data-led decision making. What we're looking for: Strong experience analysing relational databases and performing data mining, using SQL, Python, R or similar. Solid background in digital analytics tools such as GoogleAnalytics or Adobe Analytics. Excellent data visualisation skills using Power BI, Tableau or similar platforms. A strong communicator who can turn data into More ❯
or video quality. The service is provided by Maximum Storage Duration : Persistent Type : HTML Local Storage snowplowOutQueue_ Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator. Maximum Storage Duration : Persistent Type : HTML Local Storage _sp_id.# Collects data on the user's visits to the website, such as the number of … for targeted ads. Maximum Storage Duration : 13 months Type : HTTP Cookie Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness. _ga Used to send data to GoogleAnalytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. Maximum Storage Duration : 2 years Type … HTTP Cookie _ga_# Used to send data to GoogleAnalytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. Maximum Storage Duration : 2 years Type : HTTP Cookie _gcl_au Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Maximum Storage Duration : 3 months Type : HTTP More ❯
