effectiveness of sales and marketing teams Maintain accurate, up‐to‐date records of all sales activity within the Internal Sales System (ISS) and CRM Prepare and maintain sales documentation, reports, leads and customer correspondence in line with company requirements Manage selling expenses and ensure effective utilisation of sales resources, including … with senior executive leadership, providing updates on opportunities, risks, demos, initiatives and performance Undertake additional responsibilities as required, contributing at an executive level across CRM, sales force automation, custom development and database management activities Support the broader business strategy and report regularly to senior management and, as required, the Chief ...