3 of 3 Remote/Hybrid CAPI Jobs in London

Skills Performance Marketing/Paid Media Audience Segmentation & First-Party Data Attribution & Incrementality Testing ROAS, CPA, MER & Media Effectiveness GA4, Adobe Analytics, GTM Pixels, CAPI & Server-Side Tracking Meta, TikTok, Amazon, DV360 Ideal Background Performance Marketing Manager | Growth Marketing Manager | Media Effectiveness Manager | Digital Acquisition Manager | Martech Manager ...

Additional Experience in the following a plus: Fluency with analytics, attribution and measurement systems. Including but not limited to: Google Analytics Meta CAPI integration and pixels Nielsen/Millward Brown/Oracle Measurement Experience working with attribution partners Foot Traffic: Placed, 9th Decimal, PlaceIQ, Call Attribution: Dialogtech Ability to lead ...

deterministic attribution SKAN vs AEM vs platform-reported metrics Design and refine signal strategies: AEM configuration Advanced data (ADC) server-side events/CAPI event prioritisation Reconcile platform data vs MMP vs backend subscription data. Communicate measurement gaps and propose realistic optimisation paths. This role requires comfort with ambiguity … mindset Deep comfort with attribution ambiguity and signal constraints. Strong commercial judgement - you think in payback, not just CPI. Comfortable working with: SKAN AEM CAPI/server-side tracking Able to debug tracking and event mapping issues logically. Structured, analytical thinker. Clear communicator in client settings. Not reliant on creative ...