Consumer Data Platform & Marketing Activation Lead
- Hiring Organisation
- Logitech
- Location
- London, UK
- Employment Type
- Full-time
ensure accurate ingestion and delivery. Govern first-party data: Keep activated audience data organized, compliant, and up-to-date according to privacy regulations and consent management rules. Standardize taxonomy: Define and document global guidelines, naming conventions, and a business data catalog to provide a single source of truth … consumer lifecycle for the retail industry. Strong ability to translate business needs into data-driven solutions and strategies. Solid understanding of data governance, consent management, and privacy regulations for first-party data usage in marketing. Familiarity with marketing performance analysis and reporting, including experience with analytics tools ...