2 of 2 Remote/Hybrid Propensity Modelling Jobs in London

rapidly expanding team and a strong track record of industry recognition, they partner with major consumer brands to solve complex measurement, forecasting, and modelling challenges. Their culture is collaborative, modern, and driven by delivering high-quality work that genuinely moves the needle for clients. As they scale, they … engineering, and technology. You will: * Lead experimentation and measurement initiatives including incrementality testing, geo-based studies, brand lift approaches, and causal inference. * Own advanced modelling projects such as MMM, LTV modelling, propensity scoring, and predictive forecasting. * Deploy models into cloud environments and integrate into advertising platforms including ...

cross functional, pod based environment Drive experimentation through robust AB testing and funnel analysis to improve conversion and engagement Support recommendation systems and propensity models to predict customer behaviour and purchase likelihood Analyse customer journeys, drop offs and lifecycle behaviour to optimise in app and push notification experiences Translate … strong Python skills, with Python central to day to day analysis Proven experience with experimentation, AB testing and causal analysis Exposure to propensity modelling or recommendation based use cases A commercial mindset with the ability to link analysis to business outcomes Experience working closely with product and engineering ...