Head of Marketing - Maternity Cover (FTC)
- Hiring Organisation
- Jobleads-UK
- Location
- Norwich, England, United Kingdom
April 2027. The postholder will own how Evaro acquires and retains B2C customers, leading all marketing activity across paid acquisition, brand, creative, PR, SEO, and retention - driving patient volume and revenue while keeping acquisition costs sustainable. The Head of Marketing also provides marketing support to the B2B team, with … operates with commercial rigour and creative ambition. Key Activities Customer Acquisition Own B2C acquisition strategy across all paid and organic channels (PPC, paid social, SEO, affiliates, PR) Manage channel mix and budget allocation to hit revenue, CAC and LTV:CAC targets Lead trading decisions — adjusting spend, targeting, and offers based ...