Director, Digital Marketing- EMEA Life Science
- Hiring Organisation
- Thermo Fisher Scientific
- Location
- Renfrewshire, United Kingdom
- Employment Type
- Full Time
customer journey management into everyday operations. Ensure marketing execution is aligned to measurable commercial outcomes. Accelerate Digital & AI Adoption Lead the migration to Adobe's enterprise marketing technology ecosystem. Champion the use of advanced analytics, AI and automation to improve marketing performance. Develop measurement frameworks that clearly connect marketing … models and driving organisational change. Expertise in customer lifecycle marketing, personalisation and marketing automation. Strong knowledge of enterprise marketing technologies, with experience across the Adobe technology suite. Experience embedding analytics, AI and automation into commercial marketing strategies. Excellent commercial acumen with the ability to link marketing performance to pipeline ...