Senior Product Marketing Manager - New Markets
Glasgow, Renfrewshire, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Estendio
New Markets) We're looking for a curious, proactive, and impact-driven Product Marketing Manager to lead our commercial discovery and go-to-market strategy in new verticals-starting with US Higher Education. This role sits at the intersection of commercial, product, and buyer insight. You'll lead early … sits within the Product team, it's deeply cross-functional-turning buyer insights into clear positioning and messaging, informing pilot and pricing strategy, and enabling go-to-market success. This is a rare opportunity to shape both the narrative and strategy of a high-impact accessibility … strategies. Define buyer personas, JTBDs, and compelling narrative frameworks to support Tailo's go-to-market strategy. Go-To-Market Enablement Develop the GTM strategy - including positioning, pricing, assumptions and sales approach based on buyer discovery and pilot learnings. Collaborate with GTM to develop campaigns, sales collateral More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted: