Cairndow, Argyll, Scotland, United Kingdom Hybrid / WFH Options
Blue Arrow - Glasgow
focus will be on delivering scalable solutions that meet customers needs, optimizing workflows, and enhancing data-driven decision-making processes. Key Responsibilities Product Positioning, ValueProposition, Pricing Strategy in coordination with the sales and marketing team * Product Strategy & Vision: Develop, own and execute the product strategy and roadmap … in defining the HVAC&R application strategy for the regions and various sales channels in close cooperation with the sales team. * Customize the applications valueproposition in relation to the pain points we need to solve in the regions. * Collect, structure and feedback on the information to the … relevant divisions. * Define an application & solution driven valueproposition, collecting regional VOC about application trends and directions, through continuous customer and market interactions. * Cooperate with the relevant divisions (production and development) to drive the 'centric' messaging of the global team in order to define the proper specifications in More ❯
Glasgow, Lochgoilhead, Argyll and Bute, United Kingdom Hybrid / WFH Options
Blue Arrow
focus will be on delivering scalable solutions that meet customers needs, optimizing workflows, and enhancing data-driven decision-making processes. Key Responsibilities Product Positioning, ValueProposition, Pricing Strategy in coordination with the sales and marketing team * Product Strategy & Vision: Develop, own and execute the product strategy and roadmap … in defining the HVAC&R application strategy for the regions and various sales channels in close cooperation with the sales team. * Customize the applications valueproposition in relation to the pain points we need to solve in the regions. * Collect, structure and feedback on the information to the … relevant divisions. * Define an application & solution driven valueproposition, collecting regional VOC about application trends and directions, through continuous customer and market interactions. * Cooperate with the relevant divisions (production and development) to drive the "centric" messaging of the global team in order to define the proper specifications in More ❯
Glasgow, Renfrewshire, United Kingdom Hybrid / WFH Options
Estendio
at the intersection of commercial, product, and buyer insight. You'll lead early-stage discovery and validation work, turning complex customer needs into compelling value propositions, scalable go-to-market strategies, and differentiated positioning. You'll play a pivotal role in the success of Tailo's expansion-ensuring we … deep qualitative and quantitative research with buyers, stakeholders, and users to map needs, pain points, KPIs, and budget pathways. Validate and refine Tailo's valueproposition in new verticals-starting with US higher education. Uncover and define clear routes to budget, from department-level to institutional procurement. Analyse … the competitive landscape and buyer decision-making processes. ValueProposition & Positioning Shape differentiated product positioning based on real-world insight and competitive gaps. Work with the product and GTM teams to translate customer needs into effective messaging and product strategies. Define buyer personas, JTBDs, and compelling narrative frameworks More ❯
edinburgh, central scotland, united kingdom Hybrid / WFH Options
OLI Systems
Author Compelling Digital Content: Design and produce engaging multi-channel creative digital assets-such as blog posts, case studies, and videos-that showcase our valueproposition and brand to aid in demand campaign effectiveness. Cross-Functional Collaboration: Collaborate proactively with product marketing, solution architects, our regional client acquisition More ❯
business or engineering related subject, or equivalent combination of education and experience. Technical Competencies (essential): Have in-depth knowledge of business products and related value propositions. Proven track record in contract negotiations. Key Skills (essential): Leadership, motivational and creative. Organisational skills. Excellent communication skills, verbal and written. Good interpersonal More ❯