2 of 2 Remote/Hybrid A/B Testing Jobs in South Yorkshire

About the role We're looking for a Lifecycle / Automation CRM Executive to own and scale our automated customer marketing activity. In this role, you'll build and optimise automated journeys, develop SMS / Whatsapp as a channel, activate first-party data … first-party customer segments into Meta and Google, improving paid media efficiency through lookalike audiences. Own a structured A / B testing and conversion optimisation programme, covering subject lines, offers, creative, send-time and automation logic. Build advanced customer segmentation ...

Location : Remote / Hybrid with monthly travel to our Sheffield HQ At Twinkl, we're not just building software - we're transforming how millions of educators and learners interact with educational content and resources worldwide. By creating adaptable, comprehensive learning tools, we're breaking down educational barriers. We believe … trade-offs for E2E journeys definition, insights gathering via testing, landing page performance, and integrating acquisition tools. Drive rigorous A / B testing and experimentation to validate hypotheses, iterate on features, and continuously improve core acquisition metrics. Maintain a ...