2 of 2 Remote/Hybrid Adobe Campaign Jobs in the UK

driven campaigns that drive engagement, conversion, and customer lifetime value. Lead testing and optimisation programmes, including A/B and control group testing. Analyse campaign performance and provide actionable insights to stakeholders. Collaborate with Marketing, Data, Personalisation, Content, and Technology teams. Manage and develop a team of CRM professionals. … operational excellence. Experience Required Proven CRM management experience within retail, e-commerce, or consumer-focused organisations. Strong understanding of customer segmentation, lifecycle marketing, and campaign delivery. Experience with marketing automation and CRM platforms (Emarsys, SAP, Salesforce Marketing Cloud, Adobe Campaign, or similar). Strong analytical, stakeholder management ...

trust and understand. You’ll: Build, automate and maintain dashboards using Power BI and other reporting tools. Create clear reporting across customer behaviour, loyalty, campaign effectiveness and commercial performance. Establish consistent KPIs and reporting standards across Loyalty and Marketing analytics. Make sure reporting is accurate, scalable and easy … valuable. Even better if you have... CRM, loyalty or customer engagement analytics experience. Customer segmentation or behavioural analytics experience. Experience measuring marketing and campaign effectiveness. GA4 or other digital analytics experience. Knowledge of customer lifetime value, attribution or incrementality. Experience with experimentation, A/B testing or statistical analysis. ...