1 to 25 of 37 Remote Customer Segmentation Jobs in the UK

the role will provide deep analysis (e.g. retention rates, channel performance etc.) and insights to optimise sales and marketing efforts. This role requires a strong understanding of data analytics, customer segmentation, and business intelligence tools, such as Salesforce and Tableau/Power BI. The Responsibilities Data Management & Reporting: Collect, QC, and structure CRM data from various sources, ensuring … Create automated dashboards and reports using BI tools (e.g., Tableau, Power BI) to present insights and campaign attribution. Partner with internal teams to embed measurement thinking into every campaign. Customer Segmentation & Analysis: Analyse customer demographics, behaviours, and purchasing patterns to identify key segments and improve targeting and personalisation. Initiate sales opportunities/leads by navigating accounts and … leads, collaborating with marketing and sales as appropriate, and ensuring that data collection across various forms and touch points are optimised for lead generation. Perform statistical analyses to measure segmentation effectiveness. Campaign Optimisation & Insights: Analyse the performance of marketing campaigns and sales efforts across customer segments, including creating KPIs around new data and added/created leads. Provide More ❯

team reporting to the Senior Manager, Market strategy & Performance. As the Business Analyst you will be focused on transforming data into actionable insights that support strategic decision-making across customer insight, marketing performance, and portfolio analysis. This role involves conducting research to understand customer needs, pain points, and procurement processes, as well as supporting the development of customer segmentation and marketing personas. A key responsibility is to collaborate with marketing and other internal teams to analyse campaign effectiveness, identify growth opportunities, and contribute to competitive and industry intelligence. The Business Analyst will play a crucial role in delivering clear, data-driven recommendations that improve marketing efficiency, enhance customer focus, and support the positioning of John … Crane is an equal opportunity employer. We celebrate diversity and are committed to crafting an inclusive environment for all employees. Duties & Responsibilities (not limited to) Conduct research to understand customer needs, pain points, satisfaction drivers, and procurement processes across the John Crane customer base. Support the development and maintenance of customer segmentation, personas, and buying journeys More ❯

looking for a Geospatial Insight & Analytics Manager to join their data function. The team plays a crucial role in using location-based data to drive smarter, faster commercial and customer decisions, and this role will lead high-impact projects across location planning, network design, and targeted marketing. The Role This is a rare opportunity to shape the future of … teams. Key Responsibilities: Spatial Insight & Strategic Decision Support Translate business questions into geospatial data-driven insight Use spatial modelling to solve problems around store planning, network optimisation, and targeted customer engagement Identify whitespace opportunities based on demographics, mobility, and purchasing behaviour Advanced Geospatial Analytics Apply tools like Databricks, ArcGIS, SQL, and Python to build models, test hypotheses, and scale … geospatial insight Integrate datasets like HST (High Street Trading), customer segmentation, and footfall into spatial analysis workflows Conduct segmentation and clustering work to highlight geographical patterns Stakeholder Engagement & Storytelling Build dashboards and data visualisations that clearly communicate insights Collaborate with non-technical stakeholders to translate complex spatial data into business recommendations Present analysis at senior levels and More ❯

Press Tab to Move to Skip to Content Link Select how often (in days) to receive an alert: Customer Intelligence and Insights Expert At Honda we embrace inclusion in our various policies, so whilst our contracts state that the hours are as required to fulfil the role with a minimum of 35 hours per week, we offer flexibility for … flexibility we offer is that you can request to work from home 2 days per week, again providing there is no business requirement to attend the office. Role: The Customer Intelligence & Insights Expert plays a key role in Honda's transformation to a Futureproof & Profitable Sales Model, centred on the Customer, Built Once for Europe, and Delivered Seamlessly … Across Retail & Digital Environments. This is a newly created function within the Customer Engagement Division, designed to turn data into direction, with insight that sharpens journeys, fuels decisions, and ensures we stay customer-first. The role exists to maximise revenue by identifying what works, where to invest, and how to continually improve. It spans everything from strategic audience More ❯

we're not done. We're on the road to a net zero future, and thanks to our partnership with ESB, we're well on the way. We're customer-centric, tech-led, and passionate about sustainability. We want to do the best we can for our customers, each other, and our planet, so we've created a workplace … supportive, and offers the opportunity for growth. As a company, we live by six core values that guide everything we do: Clear Honest Ambitious Inquisitive Caring Sustainable The Role Customer Experience Analystat SO ENERGY Reporting into our Head of Customer Experience, Sarah Ball, we're looking for a Customer Experience Analyst to join the team. We're … looking for a commercially focused CX Analyst to join our Customer Operations function. This role is embedded within the Customer Contact Centre and wider Customer Operations team and plays a crucial part in using data to identify trends, support operational improvement, and deliver better outcomes for our customers and frontline teams. This role suits someone who thrives More ❯

the planet by helping the world's best Consumer Goods companies become more agile, efficient, productive, and sustainable. We do this by introducing never-before-seen capabilities, including 'Active' Customer Segmentation, Real-Time Promotion Execution and AI-driven Predictive Ordering. At Aforza, we feel lucky to rub shoulders with some of the finest talent available in our industry. … the planet by helping the world's best Consumer Goods companies become more agile, efficient, productive, and sustainable. We do this by introducing never-before-seen capabilities, including 'Active' Customer Segmentation, Real-Time Promotion Execution and AI-driven Predictive Ordering. At Aforza, we feel lucky to rub shoulders with some of the finest talent available in our industry. More ❯

encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. Senior CRM Data Analyst … analysis projects, delivering them to a high degree of accuracy and take a role in presenting results and insights to clients. This is predominantly a technical role grounded in customer data, so you should be experienced in handling large customer data sets. Communication and interpersonal skills are important, both in collaborating with clients and colleagues across multiple disciplines. … Role & Responsibilities Design, manage, and deliver end-to-end analyses aimed at helping Marketing to improve the experience of the customer Deliver measurement and effectiveness projects, including dashboard reporting and deep dive evaluations to understand the impact marketing has on customer behaviour Deliver and take lead on customer projects (segmentation, modelling), utilising statistical techniques to develop More ❯

resolution. Our annual mission is to empower hundreds of thousands of customers to positively engage with and resolve their outstanding debts . We do this through an empathetic and customer-centric approach that is at the heart of our success. What are we looking for? We are seeking a proactive and experienced individual to join our growing Analytics function. … to improve. Data Engineering: Collaborate with our Data and MI Teams to automate and scale mature processes, as well as quickly build new pipelines for trials Collections Strategy : Propose customer-centric and cost-effective strategies, using a combination of experience and deep data insight. Work cross-functionally to refine, gain buy-in and deploy these strategies. Scoring and segmentation : Build customer segmentation, leveraging and influencing the output of our Decision Science team. Comfortable optimising for commercial and customer outcomes and building testing frameworks. MI and Reporting : Use SQL and Power BI to build your own reports, guiding strategic decision making. Comfortable working with stakeholder to refine requirements and independently to leverage our own insight. Team More ❯

resolution. Our annual mission is to empower hundreds of thousands of customers to positively engage with and resolve their outstanding debts . We do this through an empathetic and customer-centric approach that is at the heart of our success. 🔎 What are we looking for? We are seeking a proactive and experienced individual to join our growing Analytics function. … Lead your own and the team’s analysis into current processes and strategy with a focus on performance. Identify and effectively communicate the opportunities to improve. Collections Strategy : Propose customer-centric and cost-effective strategies, using a combination of experience and deep data insight. Work cross-functionally to refine, gain buy-in and deploy these strategies. Scoring and segmentation : Build customer segmentation, leveraging and influencing the output of our Decision Science team. Comfortable optimising for commercial and customer outcomes and building testing frameworks. MI and Reporting : Use SQL and Power BI to build your own reports, guiding strategic decision making.Comfortable working with stakeholder to refine requirements and independently to leverage our own insight. Team Development More ❯

data-driven insights to shape our products, influence key decisions, and drive their success. Role We're looking for a data-driven problem-solver to analyse product performance and customer behaviour, transforming insights into strategies that boost adoption, retention, and revenue. You'll work closely with cross-functional teams to identify data needs, map user journeys, spot behaviour trends … and turn customer feedback into clear, actionable recommendations that shape our product's future. Responsibilities Define, track, and report on core product KPIs (activation, engagement, retention, churn) Conduct user pathway and journey analysis to understand how customers interact with the product across touchpoints, and identify critical drop-off points within onboarding, core workflows, and feature usage Combine qualitative and … quantitative data for a fuller picture on customer feedback loop and customer pain-points Collaborate with product managers to set success metrics for new features and monitor post-launch performance Partner with Customer Success and Sales teams to identify data-driven upsell and retention opportunities Build and maintain dashboards and automated reports in PowerBI and Snowflake Work More ❯

We know that good business is about good people. So we pride ourselves on providing meaningful, human support as well as fast, hassle free processes to deliver an unbeatable customer experience. The role Design and execute experiments to test marketing hypotheses : Design, develop, and implement a range of experiments which will test and validate hypotheses across channels, segments and … audiences which will derive actionable insights and decision making. Develop predictive models: develop, test and implement predictive models to inform business decisions, such as customer segmentation, retention models and customer lifetime value. Communicate results and engage with stakeholders : Effectively communicate complex technical concepts and findings to both technical and non-technical stakeholders. Present insights and recommendations in More ❯

from the ground up. We're looking for a thoughtful problem-solver who can turn insights into action, collaborate well across teams, and help us create smarter, more personalized customer experiences. We're looking for someone who: Is friendly and genuinely cares about the happiness of others Takes accountability for their actions and takes pride in their work Has … making great guest experiences Sound like you? Check out the responsibilities and requirements below and then fill out an application! Position Summary: The Manager of CRM Analytics will lead customer analytics and lifecycle measurement across our marketing and loyalty programs. This highly visible role will own our approach to customer segmentation, campaign measurement, and personalization strategy-bringing … structure, insights, and innovation to our CRM and CDP initiatives. Reporting to the Director of Marketing Analytics, they will partner closely with Marketing, Loyalty, and Product to drive customer growth, retention, and engagement through intelligent data use. Duties and Responsibilities: Build and maintain models for customer lifetime value (CLV), churn prediction, RFM scoring, and segmentation using Python More ❯

from the ground up. We're looking for a thoughtful problem-solver who can turn insights into action, collaborate well across teams, and help us create smarter, more personalized customer experiences. We're looking for someone who: Is friendly and genuinely cares about the happiness of others Takes accountability for their actions and takes pride in their work Has … making great guest experiences Sound like you? Check out the responsibilities and requirements below and then fill out an application! Position Summary: The Manager of CRM Analytics will lead customer analytics and lifecycle measurement across our marketing and loyalty programs. This highly visible role will own our approach to customer segmentation, campaign measurement, and personalization strategy-bringing … structure, insights, and innovation to our CRM and CDP initiatives. Reporting to the Director of Marketing Analytics, they will partner closely with Marketing, Loyalty, and Product to drive customer growth, retention, and engagement through intelligent data use. Duties and Responsibilities: Build and maintain models for customer lifetime value (CLV), churn prediction, RFM scoring, and segmentation using Python More ❯

their household services, we would love to hear from you. We're looking for a marketing professional to help ensure our CRM is best-in-class. With experience of customer-centric, data-led strategy, you will champion the continuous improvement of our CRM capability across channels, including mobile and web applications. You'll be commercially and analytically minded, and … volatile market conditions and helping them save on their bills wherever possible. What you'll be doing Building and implementing CRM acquisition, in-life and retention programmes across multiple customer touch points to deliver value for customers and the business Championing the continuous improvement of CRM, through application of our tools and data Setting and measuring KPIs, and using … across multiple campaigns and CRM programmes on a weekly and monthly basis, including how we're pacing vs forecast You'll be great at Owning and delivering multi-channel customer contact/CRM strategies, ideally involving mobile app, push, and email. Using Customer Engagement Platform (Braze) and Customer Data Platform (HighTouch), to create, send and report on More ❯

We know that good business is about good people. So we pride ourselves on providing meaningful, human support as well as fast, hassle free processes to deliver an unbeatable customer experience. The role Design and execute experiments to test marketing hypotheses : Design, develop, and implement a range of experiments which will test and validate hypotheses across channels, segments and … audiences which will derive actionable insights and decision making. Develop predictive models: develop, test and implement predictive models to inform business decisions, such as customer segmentation, retention models and customer lifetime value. Communicate results and engage with stakeholders : Effectively communicate technical concepts and findings to both technical and non-technical stakeholders. Present insights and recommendations in a More ❯

AI Strategy Manager to lead the evolution of our marketing capabilities through digital innovation and artificial intelligence. This role is central to shaping how we use AI to enhance customer acquisition, engagement, and retention in a fast-paced fintech environment. You’ll be responsible for identifying and implementing AI-driven marketing solutions, optimising digital channels, and driving data-led … decision-making across campaigns and customer journeys. This is a unique opportunity to blend strategic thinking with hands-on execution in one of the UK’s most innovative financial technology firms. Key Responsibilities Marketing Strategy & AI Integration Develop and execute a roadmap for integrating AI into marketing operations, including automation, personalisation, and predictive analytics. Identify and deploy AI tools … to improve campaign performance, customer segmentation, and lifecycle marketing. Collaborate with product, data science, and CRM teams to align AI initiatives with customer needs and business goals. Digital Channel Optimisation Lead the transformation of digital marketing channels (web, email, social, paid media) using AI for real-time optimisation and targeting. Implement machine learning models to enhance lead More ❯

digital bank with over 20 million active users. Moving into 2025 and beyond, driving the mobile first agenda continues to be a key part of LBG's strategic focus. Customer expectations are continuing to evolve, and more customers than ever are interacting online. The Digital Engagement team is at the heart of serving and supporting customers and colleagues, and … we must deliver on three key objectives to do this. Meet more financial needs (by driving digital sales for the group), build a customer centric team (Digitise to mobile first through our customer & Colleague experiences) and deliver a world class personalised app (deliver the UKs no 1 banking app). The Digital Engagement team works collaboratively across customer … a fast-evolving retail banking landscape. Your ability to translate broad data sets into compelling stories, think strategically, and influence will be critical in shaping the future of our customer experience and driving the future vision to become the UK's banking app. About us Join us and, as well as making a difference to customers, you'll enjoy More ❯

digital bank with over 20 million active users. Moving into 2025 and beyond, driving the mobile first agenda continues to be a key part of LBG's strategic focus. Customer expectations are continuing to evolve, and more customers than ever are interacting online. The Digital Engagement team is at the heart of serving and supporting customers and colleagues, and … we must deliver on three key objectives to do this. Meet more financial needs (by driving digital sales for the group), build a customer centric team (Digitise to mobile first through our customer & Colleague experiences) and deliver a world class personalised app (deliver the UKs no 1 banking app). The Digital Engagement team works collaboratively across customer … a fast-evolving retail banking landscape. Your ability to translate broad data sets into compelling stories, think strategically, and influence will be critical in shaping the future of our customer experience and driving the future vision to become the UK's banking app. About us Join us and, as well as making a difference to customers, you'll enjoy More ❯

Data Scientist Up to £80,000 Location (Hybrid, 3 days per week) Company: Join a dynamic consultancy that has undergone an exciting rebrand since 2020, pivoting their focus towards customer-centric, data-driven solutions. Partnering primarily with private equity-backed businesses, they offer a powerful customer insight product designed to help organisations better understand and maximise the value … of their customer base. Responsibilities: Create scalable solutions to solve real-world challenges like demand forecasting, personalisation, and customer segmentation Translate business problems into data science use cases and deliver measurable outcomes Apply clustering, classification, regression, time series modelling, NLP, and deep learning. Develop recommendation engines and leverage third-party data enhancements. Collaborate with stakeholders to translate More ❯

Data Scientist Up to £80,000 Location (Hybrid, 3 days per week) Company: Join a dynamic consultancy that has undergone an exciting rebrand since 2020, pivoting their focus towards customer-centric, data-driven solutions. Partnering primarily with private equity-backed businesses, they offer a powerful customer insight product designed to help organisations better understand and maximise the value … of their customer base. Responsibilities: Create scalable solutions to solve real-world challenges like demand forecasting, personalisation, and customer segmentation Translate business problems into data science use cases and deliver measurable outcomes Apply clustering, classification, regression, time series modelling, NLP, and deep learning. Develop recommendation engines and leverage third-party data enhancements. Collaborate with stakeholders to translate More ❯

be focussed on delivery of impactful marketing insights -in all forms - and as such will be working very closely with the marketing team. it is central to ensuring that customer acquisition and retention strategies are both data-driven and commercially viable. Although focussed on generating actionable insights, you will cover the full data spectrum from building pipelines, analysis of … the team size the role is high profile and will work very closely with the CEO, CMO, and the Senior Management team Requirements Acquisition & Retention Analytics (30%) Analysis of customer acquisition channels and retention behaviour, with a focus on performance optimization, channel attribution, and lifecycle KPIs (e.g., CAC, LTV, churn) Reporting & Insight Delivery (20%) Develop dashboards, regular 'Trade' performance … model marketing data pipelines, clean datasets, and well-defined KPIs in order to deliver projects Advanced Analytics/Projects (15%) Build and maintain models for churn prediction, CLTV forecasting, customer segmentation, and lookalike targeting. Use outputs to drive personalization and targeting strategies Experimentation & Testing (10%) Design, execute, and analyze A/B and multivariate tests across marketing campaigns More ❯

Benefits About the Role We are seeking a visionary and results-driven Head of AI Marketing to lead the integration of artificial intelligence across our marketing strategy, operations, and customer engagement initiatives. This is a high-impact leadership role responsible for transforming how we use data, automation, and generative AI to drive growth, personalization, and efficiency. Based in East … and execute AI-powered marketing programs that deliver measurable business outcomes. Key Responsibilities Strategic Leadership Define and lead the company’s AI marketing strategy, aligning with business goals and customer needs. Champion the adoption of AI tools and platforms across the marketing function. Identify emerging AI trends and technologies to keep the business at the forefront of innovation. AI … Driven Campaigns & Automation Oversee the development of AI-powered campaigns, including predictive targeting, dynamic content, and automated workflows. Implement machine learning models for customer segmentation, lead scoring, and churn prediction. Drive personalization at scale using generative AI for content, email, and digital experiences. Team & Collaboration Build and manage a high-performing AI marketing team, including specialists in automation More ❯

Our client is looking for a results-driven individual with deep expertise in Salesforce Marketing Cloud (SFMC), customer segmentation, and R evenue Operations (RevOps). In this role, you’ll be responsible for using Marketing Cloud to help business development and marketing teams to get up and running and configured on the platform, and support the ongoing need … to adapt and build data segments to feed into sales and marketing campaigns, but also to build out customer focused lead engagement model, lead journeys and conversion/retention processes. This is a mainly remote role with 4 days working from home and 1 day being office based. 35 hour week. The salary for this role is … generation and conversion funnels using Salesforce Marketing Cloud(SFMC) Collaborate with Sales, Marketing, and Data teams to align efforts under RevOps best practices Configure and manage SFMC journeys, automation, segmentation, and personalisation strategies Design and implement lead scoring models , segmentation logic, and persona-based targeting Conduct journey mapping and lead lifecycle analysis to improve conversion rates Develop and More ❯

Our client is looking for a results-driven individual with deep expertise in Salesforce Marketing Cloud (SFMC), customer segmentation, and R evenue Operations (RevOps). In this role, you’ll be responsible for using Marketing Cloud to help business development and marketing teams to get up and running and configured on the platform, and support the ongoing need … to adapt and build data segments to feed into sales and marketing campaigns, but also to build out customer focused lead engagement model, lead journeys and conversion/retention processes. This is a mainly remote role with 4 days working from home and 1 day being office based. 35 hour week. The salary for this role is … generation and conversion funnels using Salesforce Marketing Cloud(SFMC) Collaborate with Sales, Marketing, and Data teams to align efforts under RevOps best practices Configure and manage SFMC journeys, automation, segmentation, and personalisation strategies Design and implement lead scoring models , segmentation logic, and persona-based targeting Conduct journey mapping and lead lifecycle analysis to improve conversion rates Develop and More ❯

through data-driven recommendations, identifying friction points and high-impact improvement areas Partner with Data Analytics Engineers and Software Engineers to collect and model relevant conversion data throughout the customer lifecycle Champion data-driven culture by sharing insights and building strong stakeholder relationships Design experiments and analysis frameworks to quantify ROI of conversion initiatives Lead by example in applying … for advanced analysis and modeling User research understanding to complement quantitative insights Curious, collaborative team player able to prioritise in a fast-paced environment Nice to have: Familiarity with customer segmentation, predictive modeling, and machine learning techniques. Prior experience supporting data-driven product roadmaps and experimentation programmes A keen interest in trading and/or investing Basic knowledge More ❯