Digital Marketing Contracts in England

Digital Marketing
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 17 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
17 May 2024
Same period 2023 Same period 2022
Rank 234 319 281
Rank change year-on-year +85 -38 -87
Contract jobs citing Digital Marketing 360 368 687
As % of all contract jobs advertised in England 0.99% 0.76% 0.98%
As % of the Processes & Methodologies category 1.14% 0.85% 1.08%
Number of daily rates quoted 235 293 557
10th Percentile £205 £205 £263
25th Percentile £330 £406 £425
Median daily rate (50th Percentile) £475 £525 £525
Median % change year-on-year -9.52% - +5.00%
75th Percentile £691 £638 £644
90th Percentile £825 £725 £738
UK median daily rate £500 £538 £525
% change year-on-year -6.98% +2.38% +5.00%
Number of hourly rates quoted 28 3 4
10th Percentile £12.75 £43.25 £15.48
25th Percentile £16.45 £50.00 £18.44
Median hourly rate £27.50 £62.50 £28.38
Median % change year-on-year -56.00% +120.23% -5.40%
75th Percentile £38.13 £63.75 £39.21
90th Percentile £67.88 - £42.53
UK median hourly rate £25.00 £62.50 £28.38
% change year-on-year -60.00% +120.23% -5.40%

All Process and Methodology Skills
England

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,491 43,355 63,906
As % of all contract IT jobs advertised in England 86.40% 90.10% 90.87%
Number of daily rates quoted 20,622 30,435 45,445
10th Percentile £300 £325 £331
25th Percentile £413 £450 £430
Median daily rate (50th Percentile) £525 £550 £540
Median % change year-on-year -4.55% +1.85% +8.00%
75th Percentile £650 £675 £650
90th Percentile £750 £765 £750
UK median daily rate £525 £550 £530
% change year-on-year -4.55% +3.77% +8.16%
Number of hourly rates quoted 2,249 1,535 1,743
10th Percentile £12.92 £10.63 £12.50
25th Percentile £15.95 £16.13 £15.25
Median hourly rate £36.50 £36.25 £25.00
Median % change year-on-year +0.69% +45.00% +7.94%
75th Percentile £60.00 £65.00 £49.25
90th Percentile £72.50 £75.00 £65.00
UK median hourly rate £36.05 £35.65 £25.68
% change year-on-year +1.11% +38.82% +5.90%

Digital Marketing
Job Vacancy Trend in England

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Digital Marketing in England

Digital Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Digital Marketing in England.

Daily rate trend for Digital Marketing in England

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 17 May 2024.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Digital Marketing in England.

Hourly rate trend for Digital Marketing in England

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 17 May 2024.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 17 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +138 163 £513 -2.38% 264
South West -30 62 £625 +4.17% 25
South East +7 59 £205 - 120
North of England +39 20 £450 -1.64% 122
East of England +17 15 £350 -37.78% 44
North West +23 14 £550 +20.22% 68
Midlands +26 7 £600 -7.69% 67
Yorkshire - 6 £450 - 47
East Midlands - 4 - - 34
West Midlands +17 3 £600 -7.69% 33
Digital Marketing
UK

Digital Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (4.17%) SharePoint
2 14 (3.89%) CMS
3 5 (1.39%) Microsoft Exchange
4 4 (1.11%) Sitecore CMS
5 2 (0.56%) Adobe Experience Manager
5 2 (0.56%) OpenStack
5 2 (0.56%) SAS
6 1 (0.28%) ArcGIS
6 1 (0.28%) Confluence
6 1 (0.28%) Exchange Server 2007
6 1 (0.28%) Exchange Server 2013
6 1 (0.28%) Oracle Self-Service HR
6 1 (0.28%) Skype for Business
Applications
1 8 (2.22%) Microsoft Excel
2 7 (1.94%) Microsoft Office
2 7 (1.94%) MS Visio
3 4 (1.11%) Photoshop
4 3 (0.83%) Adobe Illustrator
4 3 (0.83%) InDesign
5 2 (0.56%) Microsoft PowerPoint
5 2 (0.56%) Microsoft Project
6 1 (0.28%) InVision
6 1 (0.28%) Sketch
Business Applications
1 9 (2.50%) Sparx Enterprise Architect
2 1 (0.28%) Adobe Campaign
2 1 (0.28%) Dynamics CRM
2 1 (0.28%) FastStats
2 1 (0.28%) Sprinklr
2 1 (0.28%) Unica
Cloud Services
1 46 (12.78%) Azure
2 23 (6.39%) Power Platform
3 22 (6.11%) Microsoft 365
4 16 (4.44%) AWS
5 15 (4.17%) Azure DevOps
6 13 (3.61%) PaaS
7 11 (3.06%) Cloud Computing
8 10 (2.78%) Google Analytics
8 10 (2.78%) SaaS
9 8 (2.22%) IaaS
10 6 (1.67%) Entra ID
11 5 (1.39%) ChatGPT
11 5 (1.39%) GCP
12 4 (1.11%) Figma
12 4 (1.11%) Microsoft Purview
13 3 (0.83%) Azure Cognitive Services
13 3 (0.83%) Azure Data Factory
13 3 (0.83%) Azure Monitor
13 3 (0.83%) Dynamics 365
13 3 (0.83%) OneDrive
Communications & Networking
1 9 (2.50%) VPN
2 7 (1.94%) 3G
2 7 (1.94%) 4G
2 7 (1.94%) Firewall
2 7 (1.94%) Internet
3 6 (1.67%) FTP
4 5 (1.39%) Cisco ISE
4 5 (1.39%) HTTP
4 5 (1.39%) TCP/IP
5 4 (1.11%) SSH
5 4 (1.11%) Wireless
6 3 (0.83%) DNS
6 3 (0.83%) LAN
6 3 (0.83%) Network Security
6 3 (0.83%) SSL
6 3 (0.83%) WAN
7 2 (0.56%) Cisco ASA
7 2 (0.56%) SAN
8 1 (0.28%) PABX
8 1 (0.28%) Unified Communications
Database & Business Intelligence
1 30 (8.33%) Metadata
2 21 (5.83%) Data Vault
2 21 (5.83%) NoSQL
3 16 (4.44%) Power BI
3 16 (4.44%) SQL Server
4 15 (4.17%) Metadata Repository
5 9 (2.50%) Electronic Patient Records
6 7 (1.94%) PostgreSQL
7 6 (1.67%) Ingres
7 6 (1.67%) Pentaho
7 6 (1.67%) Qlik Sense
7 6 (1.67%) QlikView
7 6 (1.67%) SQL Server Integration Services
7 6 (1.67%) Tableau
8 5 (1.39%) GIS
9 4 (1.11%) Hadoop
10 3 (0.83%) Amazon RDS
10 3 (0.83%) Spatial Data
11 2 (0.56%) Microsoft Analysis Services
11 2 (0.56%) SQL Server Analysis Services
Development Applications
1 9 (2.50%) ERwin
1 9 (2.50%) JIRA
2 5 (1.39%) Jenkins
3 4 (1.11%) Cypress.io
3 4 (1.11%) Git
4 3 (0.83%) NUnit
4 3 (0.83%) Postman
4 3 (0.83%) Visual Studio
5 2 (0.56%) SQL Server Management Studio (SSMS)
6 1 (0.28%) GitLab
6 1 (0.28%) GoCD
6 1 (0.28%) Sonatype Nexus
General
1 360 (100.00%) Marketing
2 270 (75.00%) Finance
2 270 (75.00%) Manufacturing
3 268 (74.44%) Public Sector
4 266 (73.89%) Telecoms
5 264 (73.33%) Electronics
6 87 (24.17%) Social Skills
7 38 (10.56%) Analytical Skills
8 18 (5.00%) Retail
9 17 (4.72%) Presentation Skills
10 11 (3.06%) Organisational Skills
11 9 (2.50%) Influencing Skills
12 7 (1.94%) Advertising
12 7 (1.94%) German Language
12 7 (1.94%) Publishing
13 6 (1.67%) Legal
14 5 (1.39%) French Language
15 4 (1.11%) Pharmaceutical
16 3 (0.83%) Automotive
16 3 (0.83%) Law
Job Titles
1 59 (16.39%) Architect
2 43 (11.94%) Project Manager
3 32 (8.89%) Lead
4 31 (8.61%) Data Architect
4 31 (8.61%) Senior
5 29 (8.06%) Support Engineer
6 22 (6.11%) Consultant
7 21 (5.83%) Analyst
8 16 (4.44%) Chief Architect
8 16 (4.44%) Chief Data Architect
9 15 (4.17%) Azure Engineer
9 15 (4.17%) Desktop Engineer
9 15 (4.17%) Desktop Support
9 15 (4.17%) Desktop Support Engineer
9 15 (4.17%) Solutions Architect
10 13 (3.61%) Business Manager
10 13 (3.61%) Developer
11 11 (3.06%) Change Manager
11 11 (3.06%) DBA
11 11 (3.06%) Enterprise Architect
Libraries, Frameworks & Software Standards
1 9 (2.50%) .NET
2 6 (1.67%) AngularJS
2 6 (1.67%) CSS
2 6 (1.67%) HTML
2 6 (1.67%) LDAP
3 4 (1.11%) RESTful
4 3 (0.83%) GraphQL
4 3 (0.83%) Hugging Face
4 3 (0.83%) LangChain
4 3 (0.83%) Playwright
4 3 (0.83%) PyTorch
5 2 (0.56%) 802.1X
5 2 (0.56%) JSON
5 2 (0.56%) MDX
5 2 (0.56%) Sass
5 2 (0.56%) TensorFlow
6 1 (0.28%) jQuery
6 1 (0.28%) REST
6 1 (0.28%) SailPoint
6 1 (0.28%) Visualforce
Miscellaneous
1 40 (11.11%) NHS
2 21 (5.83%) Reference Data
3 18 (5.00%) Data Protection Act
4 14 (3.89%) Social Media
5 12 (3.33%) Self-Motivation
6 9 (2.50%) Onboarding
6 9 (2.50%) Wiki
7 8 (2.22%) LIMS
7 8 (2.22%) Over-the-Top Content
7 8 (2.22%) Video\Live Streaming
8 7 (1.94%) FMCG
9 6 (1.67%) Analytical Mindset
9 6 (1.67%) Digital Media
9 6 (1.67%) Graphic Design
9 6 (1.67%) Replication
10 5 (1.39%) Data Centre
10 5 (1.39%) Management Information System
10 5 (1.39%) Mobile App
11 4 (1.11%) Animation
11 4 (1.11%) Marketing Technology
Operating Systems
1 45 (12.50%) Windows
2 22 (6.11%) Linux
3 16 (4.44%) Windows 10
4 6 (1.67%) Windows Server
5 5 (1.39%) Windows 7
6 4 (1.11%) Unix
7 1 (0.28%) Mac OS X
7 1 (0.28%) Windows Server 2008
7 1 (0.28%) Windows Server 2012
Processes & Methodologies
1 272 (75.56%) Business Intelligence
2 265 (73.61%) Programme Management
3 55 (15.28%) Agile
4 36 (10.00%) Project Management
5 33 (9.17%) Problem-Solving
6 32 (8.89%) Data Modelling
7 31 (8.61%) Data Architecture
8 30 (8.33%) Analytics
8 30 (8.33%) Stakeholder Management
9 29 (8.06%) Data Strategy
10 28 (7.78%) User Experience
11 26 (7.22%) Data Governance
12 24 (6.67%) CRM
12 24 (6.67%) Data Integration
13 23 (6.39%) Change Management
14 22 (6.11%) Business Strategy
14 22 (6.11%) Scrum
15 21 (5.83%) SEO
15 21 (5.83%) UML
16 20 (5.56%) Data Protection
Programming Languages
1 32 (8.89%) SQL
2 19 (5.28%) Python
3 15 (4.17%) PowerShell
4 13 (3.61%) C#
5 9 (2.50%) JavaScript
6 7 (1.94%) T-SQL
7 6 (1.67%) Kusto Query Language
8 4 (1.11%) TypeScript
9 3 (0.83%) Bash
9 3 (0.83%) Data Analysis Expressions
9 3 (0.83%) Java
10 1 (0.28%) Apex Code
10 1 (0.28%) Bicep
10 1 (0.28%) C
10 1 (0.28%) C++
10 1 (0.28%) Korn
10 1 (0.28%) MATLAB
10 1 (0.28%) Rust
10 1 (0.28%) tcsh
Qualifications
1 98 (27.22%) Security Cleared
2 65 (18.06%) SC Cleared
3 40 (11.11%) DV Cleared
4 35 (9.72%) Degree
5 10 (2.78%) Master's Degree
6 5 (1.39%) CESG Certified Professional
6 5 (1.39%) CISSP
7 4 (1.11%) AWS Certification
7 4 (1.11%) CLAS
7 4 (1.11%) ISTQB
7 4 (1.11%) PMP
7 4 (1.11%) PRINCE2 Practitioner
8 3 (0.83%) APMG
8 3 (0.83%) PMI Certification
9 2 (0.56%) CCNP
9 2 (0.56%) CIMA
9 2 (0.56%) Cisco Certification
9 2 (0.56%) MBA
9 2 (0.56%) PhD
9 2 (0.56%) PRINCE2 Certification
Quality Assurance & Compliance
1 24 (6.67%) GDPR
2 12 (3.33%) PMO
3 9 (2.50%) Data Quality
4 8 (2.22%) HL7
5 5 (1.39%) Accessibility
5 5 (1.39%) ISO/IEC 27001
5 5 (1.39%) JSP 440
5 5 (1.39%) QA
5 5 (1.39%) RMADS
5 5 (1.39%) SLA
6 4 (1.11%) NIST
7 2 (0.56%) Actionable Recommendations
7 2 (0.56%) PCI DSS
8 1 (0.28%) ISO 9000
System Software
1 15 (4.17%) Active Directory
2 8 (2.22%) NFS
3 5 (1.39%) Docker
4 4 (1.11%) HDFS
5 3 (0.83%) Hyper-V
5 3 (0.83%) Virtual Machines
5 3 (0.83%) VMware Infrastructure
6 2 (0.56%) Firmware
6 2 (0.56%) VMware ESXi
6 2 (0.56%) VMware NSX
Systems Management
1 5 (1.39%) Terraform
2 4 (1.11%) Microsoft Intune
2 4 (1.11%) Puppet
3 3 (0.83%) Kubernetes
3 3 (0.83%) Progress Chef
4 2 (0.56%) Ansible
4 2 (0.56%) CA Service Virtualization
4 2 (0.56%) Nessus
4 2 (0.56%) vCenter Server
5 1 (0.28%) AirWatch
5 1 (0.28%) Dell DRAC
5 1 (0.28%) EMC NetWorker
5 1 (0.28%) Grafana
5 1 (0.28%) Prometheus
5 1 (0.28%) SCOM
5 1 (0.28%) systemd
5 1 (0.28%) Systems Management Server (SMS)
5 1 (0.28%) VxRail
Vendors
1 264 (73.33%) SAP
2 58 (16.11%) Microsoft
3 18 (5.00%) Sparx
4 10 (2.78%) Adobe
5 9 (2.50%) Dell
5 9 (2.50%) Google
5 9 (2.50%) Oracle
5 9 (2.50%) ServiceNow
6 7 (1.94%) Salesforce
7 6 (1.67%) Cisco
7 6 (1.67%) Informatica
8 5 (1.39%) Isilon
8 5 (1.39%) VMware
9 4 (1.11%) Computacenter
9 4 (1.11%) ESRI
9 4 (1.11%) Optimizely
9 4 (1.11%) Palo Alto
9 4 (1.11%) Sitecore
10 3 (0.83%) BiZZdesign
10 3 (0.83%) CheckPoint