Marketing Strategy Contracts in England

Marketing Strategy
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Strategy over the 6 months to 8 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
8 Jun 2024
Same period 2023 Same period 2022
Rank 498 586 729
Rank change year-on-year +88 +143 -149
Contract jobs citing Marketing Strategy 45 52 51
As % of all contract jobs advertised in England 0.12% 0.11% 0.072%
As % of the Processes & Methodologies category 0.14% 0.12% 0.079%
Number of daily rates quoted 27 29 30
10th Percentile £204 £206 £250
25th Percentile £250 £263 £350
Median daily rate (50th Percentile) £400 £340 £441
Median % change year-on-year +17.65% -22.90% +21.66%
75th Percentile £475 £430 £620
90th Percentile £574 £516 £688
UK median daily rate £400 £340 £450
% change year-on-year +17.65% -24.44% +12.50%
Number of hourly rates quoted 2 1 5
10th Percentile £28.90 - -
25th Percentile £31.00 £37.34 £31.25
Median hourly rate £37.00 £39.83 £33.00
Median % change year-on-year -7.11% +20.70% -29.03%
75th Percentile £43.00 £42.32 £37.50
90th Percentile £45.10 - £46.05
UK median hourly rate £37.00 £39.83 £33.00
% change year-on-year -7.11% +20.70% -29.03%

All Process and Methodology Skills
England

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,786 42,433 64,536
As % of all contract IT jobs advertised in England 85.49% 89.93% 90.85%
Number of daily rates quoted 20,644 29,761 45,992
10th Percentile £300 £325 £338
25th Percentile £413 £443 £433
Median daily rate (50th Percentile) £525 £550 £548
Median % change year-on-year -4.55% +0.46% +9.50%
75th Percentile £650 £675 £650
90th Percentile £750 £775 £750
UK median daily rate £525 £550 £538
% change year-on-year -4.55% +2.33% +7.50%
Number of hourly rates quoted 2,351 1,531 1,717
10th Percentile £12.81 £10.63 £12.50
25th Percentile £16.00 £15.57 £15.50
Median hourly rate £37.50 £36.00 £25.50
Median % change year-on-year +4.17% +41.18% +13.33%
75th Percentile £61.30 £64.63 £50.00
90th Percentile £72.50 £75.00 £65.00
UK median hourly rate £36.50 £35.65 £25.68
% change year-on-year +2.38% +38.82% +11.65%

Marketing Strategy
Job Vacancy Trend in England

Job postings citing Marketing Strategy as a proportion of all IT jobs advertised in England.

Job vacancy trend for Marketing Strategy in England

Marketing Strategy
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Marketing Strategy in England.

Daily rate trend for Marketing Strategy in England

Marketing Strategy
Daily Rate Histogram in England

Daily rate distribution for jobs citing Marketing Strategy in England over the 6 months to 8 June 2024.

Daily rate histogram for Marketing Strategy in England

Marketing Strategy
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Marketing Strategy in England.

Hourly rate trend for Marketing Strategy in England

Marketing Strategy
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Strategy within the England region over the 6 months to 8 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +72 33 £400 +36.75% 87
Midlands - 3 £600 - 39
South East -2 2 £400 +17.65% 30
West Midlands - 2 £600 - 21
South West - 1 £600 - 21
East Midlands - 1 £375 - 19
Marketing Strategy
UK

Marketing Strategy
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (6.67%) CMS
2 1 (2.22%) SAS
Applications
1 1 (2.22%) Microsoft Excel
1 1 (2.22%) Microsoft PowerPoint
1 1 (2.22%) MS Visio
Business Applications
1 1 (2.22%) Dynamics CRM
Cloud Services
1 7 (15.56%) Figma
2 4 (8.89%) AWS
3 3 (6.67%) GCP
4 2 (4.44%) Azure
4 2 (4.44%) Google Analytics
5 1 (2.22%) Adverity
5 1 (2.22%) Amazon EC2
5 1 (2.22%) Amazon S3
5 1 (2.22%) Contentful
5 1 (2.22%) Dynamics 365
5 1 (2.22%) Power Platform
5 1 (2.22%) SaaS
Communications & Networking
1 1 (2.22%) 5G
1 1 (2.22%) Internet
1 1 (2.22%) Intranet
Database & Business Intelligence
1 1 (2.22%) Amazon QuickSight
1 1 (2.22%) Amazon Redshift
1 1 (2.22%) Big Data
1 1 (2.22%) Data Mining
1 1 (2.22%) Data Warehouse
1 1 (2.22%) DynamoDB
1 1 (2.22%) NoSQL
1 1 (2.22%) Power BI
1 1 (2.22%) Tableau
General
1 45 (100.00%) Marketing
2 20 (44.44%) Analytical Skills
3 15 (33.33%) Social Skills
4 7 (15.56%) Finance
5 6 (13.33%) Advertising
6 4 (8.89%) German Language
7 2 (4.44%) Legal
7 2 (4.44%) Retail
7 2 (4.44%) Telecoms
8 1 (2.22%) Billing
8 1 (2.22%) Brand Awareness
8 1 (2.22%) French Language
8 1 (2.22%) Games
8 1 (2.22%) Organisational Skills
8 1 (2.22%) Pharmaceutical
8 1 (2.22%) Public Sector
Job Titles
1 11 (24.44%) Marketing Manager
2 7 (15.56%) Designer
2 7 (15.56%) Lead
3 4 (8.89%) Digital Marketing Manager
3 4 (8.89%) Lead Designer
4 3 (6.67%) Consultant
4 3 (6.67%) Data Scientist
4 3 (6.67%) Econometrician
4 3 (6.67%) Marketing Specialist
5 2 (4.44%) E-Commerce Consultant
5 2 (4.44%) Lead Data Scientist
5 2 (4.44%) Marketing Executive
5 2 (4.44%) Senior Data Scientist
5 2 (4.44%) Service Manager
5 2 (4.44%) Web Consultant
6 1 (2.22%) Copywriter
6 1 (2.22%) Data Analyst
6 1 (2.22%) Marketing Analyst
6 1 (2.22%) Presales Consultant
6 1 (2.22%) Technical Manager
Miscellaneous
1 11 (24.44%) Social Media
2 4 (8.89%) FMCG
3 3 (6.67%) Enterprise Software
4 2 (4.44%) Algorithms
4 2 (4.44%) Digital Media
5 1 (2.22%) Data Structures
5 1 (2.22%) Marketing Technology
5 1 (2.22%) Product Ownership
5 1 (2.22%) Virtual Team
Processes & Methodologies
1 15 (33.33%) Analytics
2 10 (22.22%) Digital Marketing
3 9 (20.00%) Problem-Solving
4 7 (15.56%) B2B
4 7 (15.56%) Collaborative Working
4 7 (15.56%) CRM
4 7 (15.56%) Iconography
4 7 (15.56%) Marketing Mix
4 7 (15.56%) Project Management
4 7 (15.56%) Prototyping
4 7 (15.56%) Typography
4 7 (15.56%) User Research
5 6 (13.33%) Lead Generation
5 6 (13.33%) Strategic Thinking
5 6 (13.33%) Thought Leadership
6 5 (11.11%) Data Science
6 5 (11.11%) Demand Generation
6 5 (11.11%) Machine Learning
6 5 (11.11%) Statistics
6 5 (11.11%) Storytelling
Programming Languages
1 8 (17.78%) SQL
2 5 (11.11%) Python
2 5 (11.11%) R
3 1 (2.22%) MATLAB
Qualifications
1 12 (26.67%) Degree
2 5 (11.11%) Master's Degree
3 3 (6.67%) PhD
4 2 (4.44%) Numerate Degree
Quality Assurance & Compliance
1 4 (8.89%) Data Quality
Vendors
1 7 (15.56%) Salesforce
2 5 (11.11%) Google
3 3 (6.67%) Microsoft
4 1 (2.22%) Concur
4 1 (2.22%) Oracle
4 1 (2.22%) Pardot
4 1 (2.22%) ServiceNow