Advertising
UK
The table below looks at the prevalence of the term Advertising in contract job vacancies. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 4 May 2024 with a comparison to the same period over the previous 2 years.
6 months to 4 May 2024 |
Same period 2023 | Same period 2022 | |
---|---|---|---|
Rank | 437 | 424 | 560 |
Rank change year-on-year | -13 | +136 | -65 |
Contract jobs citing Advertising | 155 | 313 | 306 |
As % of all contract jobs advertised in the UK | 0.36% | 0.53% | 0.34% |
As % of the General category | 0.62% | 0.91% | 0.61% |
Number of daily rates quoted | 96 | 244 | 225 |
10th Percentile | £200 | £263 | £300 |
25th Percentile | £260 | £400 | £400 |
Median daily rate (50th Percentile) | £400 | £513 | £500 |
Median % change year-on-year | -21.95% | +2.50% | +11.11% |
75th Percentile | £550 | £646 | £600 |
90th Percentile | £600 | £700 | £700 |
UK excluding London median daily rate | £375 | £500 | £533 |
% change year-on-year | -25.00% | -6.10% | +36.54% |
Number of hourly rates quoted | 14 | 12 | 14 |
10th Percentile | £6.57 | £23.03 | £21.38 |
25th Percentile | £15.04 | £35.00 | £33.44 |
Median hourly rate | £41.08 | £39.77 | £40.00 |
Median % change year-on-year | +3.29% | -0.58% | +21.99% |
75th Percentile | £50.00 | £50.50 | £51.31 |
90th Percentile | £63.34 | £53.58 | £65.15 |
UK excluding London median hourly rate | £11.48 | £43.00 | £17.00 |
% change year-on-year | -73.31% | +152.94% | - |
All General Skills
UK
Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for common skills.
Contract vacancies with a requirement for common skills | 25,090 | 34,580 | 49,855 |
As % of all contract IT jobs advertised in the UK | 58.15% | 58.46% | 56.19% |
Number of daily rates quoted | 15,823 | 23,988 | 34,549 |
10th Percentile | £275 | £313 | £319 |
25th Percentile | £413 | £438 | £425 |
Median daily rate (50th Percentile) | £525 | £550 | £538 |
Median % change year-on-year | -4.55% | +2.33% | +8.59% |
75th Percentile | £650 | £675 | £650 |
90th Percentile | £766 | £775 | £750 |
UK excluding London median daily rate | £495 | £500 | £475 |
% change year-on-year | -1.05% | +5.26% | +10.47% |
Number of hourly rates quoted | 1,939 | 1,061 | 1,440 |
10th Percentile | £12.77 | £13.41 | £12.50 |
25th Percentile | £15.50 | £17.98 | £15.00 |
Median hourly rate | £30.00 | £33.39 | £22.00 |
Median % change year-on-year | -10.14% | +51.75% | -2.22% |
75th Percentile | £52.50 | £61.25 | £47.05 |
90th Percentile | £65.01 | £72.50 | £58.75 |
UK excluding London median hourly rate | £28.25 | £29.00 | £18.75 |
% change year-on-year | -2.59% | +54.67% | -6.02% |
Advertising
Job Vacancy Trend
Job postings citing Advertising as a proportion of all IT jobs advertised.
Advertising
Contractor Daily Rate Trend
3-month moving average daily rate quoted in jobs citing Advertising.
Advertising
Daily Rate Histogram
Daily rate distribution for jobs citing Advertising over the 6 months to 4 May 2024.
Advertising
Contractor Hourly Rate Trend
3-month moving average hourly rates quoted in jobs citing Advertising.
Advertising
Hourly Rate Histogram
Hourly rate distribution of jobs citing Advertising over the 6 months to 4 May 2024.
Advertising
Top 14 Contract Locations
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the UK over the 6 months to 4 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
---|---|---|---|---|---|
England | -16 | 153 | £400 | -21.95% | 643 |
London | +50 | 104 | £425 | -17.07% | 261 |
UK excluding London | -18 | 47 | £375 | -25.00% | 414 |
Work from Home | +35 | 41 | £420 | -20.00% | 339 |
South East | +8 | 15 | £350 | -6.04% | 103 |
North of England | +25 | 9 | £475 | +90.00% | 125 |
South West | +6 | 9 | £345 | -23.33% | 54 |
Midlands | -14 | 9 | £260 | -58.40% | 81 |
East of England | +3 | 5 | £400 | -27.27% | 40 |
East Midlands | - | 5 | £500 | - | 29 |
North West | +15 | 4 | £375 | +50.00% | 80 |
West Midlands | +1 | 4 | £255 | -61.07% | 52 |
Yorkshire | +23 | 3 | £475 | +46.15% | 35 |
North East | +20 | 2 | £325 | +96.97% | 12 |
Advertising
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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