Marketing Mix Contracts

Marketing Mix
UK

The following table provides summary statistics for contract job vacancies with a requirement for Marketing Mix skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Mix over the 6 months to 1 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
1 Jun 2024
Same period 2023 Same period 2022
Rank 560 679 821
Rank change year-on-year +119 +142 -100
Contract jobs citing Marketing Mix 15 3 17
As % of all contract jobs advertised in the UK 0.035% 0.005% 0.019%
As % of the Processes & Methodologies category 0.041% 0.006% 0.021%
Number of daily rates quoted 10 2 6
10th Percentile £250 £404 £205
25th Percentile £350 £447 £261
Median daily rate (50th Percentile) £400 £564 £439
Median % change year-on-year -29.05% +28.56% +0.23%
75th Percentile £455 £700 £499
90th Percentile £593 £755 £517
UK excluding London median daily rate - - -
Number of hourly rates quoted 0 0 2
10th Percentile - - £19.59
25th Percentile - - £19.73
Median hourly rate - - £20.20
75th Percentile - - £20.48
90th Percentile - - £20.49
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Marketing Mix is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 36,802 50,277 79,372
As % of all contract IT jobs advertised in the UK 85.47% 89.69% 90.61%
Number of daily rates quoted 23,632 34,811 55,790
10th Percentile £300 £325 £345
25th Percentile £413 £438 £431
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +7.50%
75th Percentile £638 £650 £644
90th Percentile £750 £750 £738
UK excluding London median daily rate £500 £500 £488
% change year-on-year - +2.56% +9.18%
Number of hourly rates quoted 2,530 1,673 1,868
10th Percentile £12.75 £10.63 £12.50
25th Percentile £16.00 £15.72 £15.63
Median hourly rate £36.50 £36.25 £25.68
Median % change year-on-year +0.69% +41.16% +9.74%
75th Percentile £60.75 £65.00 £50.00
90th Percentile £72.50 £75.00 £65.00
UK excluding London median hourly rate £38.12 £35.00 £20.00
% change year-on-year +8.91% +75.00% -4.76%

Marketing Mix
Job Vacancy Trend

Job postings citing Marketing Mix as a proportion of all IT jobs advertised.

Job vacancy trend for Marketing Mix in the UK

Marketing Mix
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Marketing Mix.

Daily rate trend for Marketing Mix in the UK

Marketing Mix
Daily Rate Histogram

Daily rate distribution for jobs citing Marketing Mix over the 6 months to 1 June 2024.

Daily rate histogram for Marketing Mix in the UK

Marketing Mix
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Marketing Mix.

Hourly rate trend for Marketing Mix in the UK

Marketing Mix
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Mix within the UK over the 6 months to 1 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +96 13 £400 -29.05% 34
London +104 12 £400 -29.05% 22
Work from Home +113 2 - - 13
UK excluding London - 1 - - 13
South East - 1 - - 2

Marketing Mix
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (20.00%) Apache Spark
Cloud Services
1 3 (20.00%) Azure
1 3 (20.00%) Power Platform
2 1 (6.67%) Adobe Analytics
Database & Business Intelligence
1 3 (20.00%) Power BI
1 3 (20.00%) Tableau
General
1 15 (100.00%) Marketing
2 8 (53.33%) Social Skills
3 7 (46.67%) Analytical Skills
4 3 (20.00%) Advertising
5 2 (13.33%) Finance
Job Titles
1 5 (33.33%) Econometrician
2 3 (20.00%) Analyst
3 2 (13.33%) E-Commerce Analyst
3 2 (13.33%) Product Owner
4 1 (6.67%) Commercial Analyst
4 1 (6.67%) Data Scientist
4 1 (6.67%) FMCG Manager
4 1 (6.67%) Marketing Manager
4 1 (6.67%) Senior
4 1 (6.67%) Senior Analyst
4 1 (6.67%) Senior Commercial Analyst
Libraries, Frameworks & Software Standards
1 3 (20.00%) Pandas
Miscellaneous
1 4 (26.67%) FMCG
2 3 (20.00%) Multi-touch
3 2 (13.33%) Product Ownership
Processes & Methodologies
1 7 (46.67%) Marketing Strategy
2 6 (40.00%) Analytics
2 6 (40.00%) Model Validation
3 5 (33.33%) Statistics
4 4 (26.67%) Brand Management
4 4 (26.67%) Matrix Organization
5 3 (20.00%) Actionable Insight
5 3 (20.00%) Applied Mathematics
5 3 (20.00%) Bayesian Methods
5 3 (20.00%) Customer Experience
5 3 (20.00%) Customer-Centricity
5 3 (20.00%) Data Collection
5 3 (20.00%) Data Extraction
5 3 (20.00%) Data Science
5 3 (20.00%) Data Visualisation
5 3 (20.00%) Econometric Modelling
5 3 (20.00%) Machine Learning
5 3 (20.00%) Mathematics
5 3 (20.00%) Problem-Solving
5 3 (20.00%) Statistical Modelling
Programming Languages
1 9 (60.00%) SQL
2 6 (40.00%) Python
2 6 (40.00%) R
Qualifications
1 7 (46.67%) Degree
2 5 (33.33%) PhD
3 3 (20.00%) Master's Degree
4 1 (6.67%) SC Cleared
4 1 (6.67%) Security Cleared
Quality Assurance & Compliance
1 3 (20.00%) Data Quality
Vendors
1 1 (6.67%) Adobe