Paid Search Contracts

Paid Search
UK

The following table provides summary statistics for contract job vacancies with a requirement for Paid Search skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Paid Search over the 6 months to 2 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
2 Jun 2024
Same period 2023 Same period 2022
Rank 578 682 831
Rank change year-on-year +104 +149 -115
Contract jobs citing Paid Search 1 2 10
As % of all contract jobs advertised in the UK 0.002% 0.004% 0.011%
As % of the Processes & Methodologies category 0.003% 0.004% 0.013%
Number of daily rates quoted 1 1 3
10th Percentile - - -
25th Percentile £463 £813 -
Median daily rate (50th Percentile) £475 £875 £425
Median % change year-on-year -45.71% +105.88% +26.87%
75th Percentile £488 £938 -
90th Percentile - - -
UK excluding London median daily rate - - -

All Process and Methodology Skills
UK

Paid Search is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 36,816 50,571 79,556
As % of all contract IT jobs advertised in the UK 85.44% 89.70% 90.62%
Number of daily rates quoted 23,638 35,025 55,934
10th Percentile £300 £325 £348
25th Percentile £413 £438 £433
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +7.50%
75th Percentile £638 £650 £644
90th Percentile £750 £750 £738
UK excluding London median daily rate £500 £500 £488
% change year-on-year - +2.56% +8.33%
Number of hourly rates quoted 2,533 1,671 1,865
10th Percentile £12.75 £10.63 £12.50
25th Percentile £16.00 £15.57 £15.63
Median hourly rate £36.50 £36.00 £25.68
Median % change year-on-year +1.39% +40.19% +9.70%
75th Percentile £60.75 £65.00 £50.00
90th Percentile £72.50 £75.00 £65.00
UK excluding London median hourly rate £38.12 £35.00 £20.00
% change year-on-year +8.91% +75.00% -4.88%

Paid Search
Job Vacancy Trend

Job postings citing Paid Search as a proportion of all IT jobs advertised.

Job vacancy trend for Paid Search in the UK

Paid Search
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Paid Search.

Daily rate trend for Paid Search in the UK

Paid Search
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Paid Search.

Hourly rate trend for Paid Search in the UK

Paid Search
Top 2 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Paid Search within the UK over the 6 months to 2 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +100 1 £475 -45.71% 47
England +96 1 £475 -45.71% 110

Paid Search
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (100.00%) Google Analytics
Database & Business Intelligence
1 1 (100.00%) Looker
1 1 (100.00%) Tableau
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Analyst
1 1 (100.00%) Marketing Analyst
1 1 (100.00%) Senior
1 1 (100.00%) Senior Analyst
1 1 (100.00%) Senior Marketing Analyst
Processes & Methodologies
1 1 (100.00%) Analytics
1 1 (100.00%) Business Intelligence
1 1 (100.00%) E-Commerce
Programming Languages
1 1 (100.00%) SQL
Vendors
1 1 (100.00%) Google