Brand Awareness/Recognition
UK > Work from Home
The table below looks at the prevalence of the term Brand Awareness in remote or hybrid contract work. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Brand Awareness over the 6 months leading up to 31 October 2024, comparing them to the same period in the previous two years.
6 months to 31 Oct 2024 |
Same period 2023 | Same period 2022 | |
---|---|---|---|
Rank | 320 | - | 585 |
Rank change year-on-year | - | - | +7 |
Contract jobs citing Brand Awareness | 2 | 0 | 3 |
As % of all contract jobs with a WFH option | 0.016% | - | 0.008% |
As % of the General category | 0.028% | - | 0.013% |
Number of daily rates quoted | 1 | 0 | 3 |
10th Percentile | - | - | - |
25th Percentile | - | - | - |
Median daily rate (50th Percentile) | £500 | - | £445 |
Median % change year-on-year | - | - | +48.33% |
75th Percentile | - | - | £473 |
90th Percentile | - | - | £489 |
UK median daily rate | £450 | £300 | £445 |
% change year-on-year | +50.00% | -32.58% | +48.33% |
Number of hourly rates quoted | 1 | 0 | 0 |
10th Percentile | - | - | - |
25th Percentile | £30.50 | - | - |
Median hourly rate | £31.00 | - | - |
75th Percentile | £31.50 | - | - |
90th Percentile | - | - | - |
UK median hourly rate | £31.00 | - | - |
All General Skills
Work from Home
Brand Awareness falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring common skills.
Contract vacancies with a requirement for common skills | 7,221 | 11,070 | 22,496 |
As % of all contract jobs with a WFH option | 59.49% | 58.86% | 58.23% |
Number of daily rates quoted | 4,435 | 7,588 | 16,192 |
10th Percentile | £313 | £325 | £363 |
25th Percentile | £413 | £425 | £450 |
Median daily rate (50th Percentile) | £525 | £550 | £550 |
Median % change year-on-year | -4.55% | - | +10.00% |
75th Percentile | £650 | £658 | £650 |
90th Percentile | £775 | £750 | £750 |
UK median daily rate | £525 | £550 | £550 |
% change year-on-year | -4.55% | - | +4.76% |
Number of hourly rates quoted | 133 | 267 | 357 |
10th Percentile | £17.65 | £17.21 | £15.15 |
25th Percentile | £21.50 | £22.13 | £25.00 |
Median hourly rate | £35.00 | £45.21 | £45.00 |
Median % change year-on-year | -22.58% | +0.47% | +143.24% |
75th Percentile | £60.00 | £62.75 | £65.30 |
90th Percentile | £75.00 | £79.19 | £72.50 |
UK median hourly rate | £29.75 | £30.00 | £25.00 |
% change year-on-year | -0.83% | +20.00% | +31.58% |
Brand Awareness
Trend for Jobs with a WFH Option
Job vacancies with a work from home option citing Brand Awareness as a proportion of all IT jobs advertised.
Brand Awareness
Daily Rate Trend for Jobs with a WFH Option
3-month moving average daily rate quoted in job vacancies with a work from home option citing Brand Awareness.
Brand Awareness
Hourly Rate Trend for Jobs with a WFH Option
3-month moving average hourly rate quoted in job vacancies with a work from home option citing Brand Awareness.
Brand Awareness
Co-occurring Skills and Capabilities with WFH Options by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: