Brand Awareness Contracts with Work from Home Options

Brand Awareness/Recognition
UK > Work from Home

The table below looks at the prevalence of the term Brand Awareness in remote or hybrid contract work. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Brand Awareness over the 6 months leading up to 31 October 2024, comparing them to the same period in the previous two years.

6 months to
31 Oct 2024
Same period 2023 Same period 2022
Rank 320 - 585
Rank change year-on-year - - +7
Contract jobs citing Brand Awareness 2 0 3
As % of all contract jobs with a WFH option 0.016% - 0.008%
As % of the General category 0.028% - 0.013%
Number of daily rates quoted 1 0 3
10th Percentile - - -
25th Percentile - - -
Median daily rate (50th Percentile) £500 - £445
Median % change year-on-year - - +48.33%
75th Percentile - - £473
90th Percentile - - £489
UK median daily rate £450 £300 £445
% change year-on-year +50.00% -32.58% +48.33%
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £30.50 - -
Median hourly rate £31.00 - -
75th Percentile £31.50 - -
90th Percentile - - -
UK median hourly rate £31.00 - -

All General Skills
Work from Home

Brand Awareness falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring common skills.

Contract vacancies with a requirement for common skills 7,221 11,070 22,496
As % of all contract jobs with a WFH option 59.49% 58.86% 58.23%
Number of daily rates quoted 4,435 7,588 16,192
10th Percentile £313 £325 £363
25th Percentile £413 £425 £450
Median daily rate (50th Percentile) £525 £550 £550
Median % change year-on-year -4.55% - +10.00%
75th Percentile £650 £658 £650
90th Percentile £775 £750 £750
UK median daily rate £525 £550 £550
% change year-on-year -4.55% - +4.76%
Number of hourly rates quoted 133 267 357
10th Percentile £17.65 £17.21 £15.15
25th Percentile £21.50 £22.13 £25.00
Median hourly rate £35.00 £45.21 £45.00
Median % change year-on-year -22.58% +0.47% +143.24%
75th Percentile £60.00 £62.75 £65.30
90th Percentile £75.00 £79.19 £72.50
UK median hourly rate £29.75 £30.00 £25.00
% change year-on-year -0.83% +20.00% +31.58%

Brand Awareness
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Brand Awareness as a proportion of all IT jobs advertised.

Brand Awareness trend for jobs with a WFH option

Brand Awareness
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Brand Awareness.

Brand Awareness daily rate for jobs with a WFH option

Brand Awareness
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Brand Awareness.

Brand Awareness hourly rate for jobs with a WFH option

Brand Awareness
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (50.00%) Eloqua
Cloud Services
1 1 (50.00%) Google Analytics
General
1 2 (100.00%) Marketing
2 1 (50.00%) Analytical Skills
2 1 (50.00%) Social Skills
Job Titles
1 1 (50.00%) Marketing Executive
1 1 (50.00%) Marketing Manager
Miscellaneous
1 2 (100.00%) Social Media
2 1 (50.00%) Blog
Processes & Methodologies
1 2 (100.00%) Analytics
1 2 (100.00%) B2B
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Email Marketing
1 2 (100.00%) SEO
2 1 (50.00%) Actionable Insight
2 1 (50.00%) B2B Marketing
2 1 (50.00%) Campaign Management
2 1 (50.00%) Content Marketing
2 1 (50.00%) Data Analytics
2 1 (50.00%) Data-Driven Decision Making
2 1 (50.00%) Decision-Making
2 1 (50.00%) Lead Generation
2 1 (50.00%) Market Research
2 1 (50.00%) Marketing Automation
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Multichannel Marketing
2 1 (50.00%) Performance Metrics
2 1 (50.00%) Social Media Marketing
2 1 (50.00%) User Experience
Qualifications
1 1 (50.00%) Degree
1 1 (50.00%) Master's Degree
1 1 (50.00%) MBA
Vendors
1 1 (50.00%) Google
1 1 (50.00%) HubSpot
1 1 (50.00%) Salesforce