Marketing Analyst Contracts with Work from Home Options

Marketing Analyst
UK > Work from Home

The median Marketing Analyst daily rate in Work from Home is £500 according to job vacancies posted during the 6 months to 23 May 2024.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

6 months to
23 May 2024
Same period 2023 Same period 2022
Rank 332 465 592
Rank change year-on-year +133 +127 -102
Contract jobs requiring a Marketing Analyst 13 5 24
As % of all contract jobs with a WFH option 0.089% 0.020% 0.054%
As % of the Job Titles category 0.095% 0.021% 0.057%
Number of daily rates quoted 6 2 13
10th Percentile £363 £466 £280
25th Percentile £391 £472 £370
Median daily rate (50th Percentile) £500 £488 £400
Median % change year-on-year +2.56% +21.88% +8.11%
75th Percentile £581 £497 £475
90th Percentile £600 £499 £488
UK median daily rate £379 £500 £450
% change year-on-year -24.25% +11.11% +12.50%
Number of hourly rates quoted 0 1 2
Median hourly rate - £25.00 £31.85
Median % change year-on-year - -21.51% -19.71%
UK median hourly rate £28.00 £26.25 £31.85
% change year-on-year +6.67% -17.58% +41.56%

All Contract IT Job Vacancies
Work from Home

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies with a WFH option. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in Work from Home with a recognized job title 13,707 23,282 42,199
% of contract IT jobs with a recognized job title 93.52% 95.29% 95.69%
Number of daily rates quoted 9,257 16,477 30,548
10th Percentile £325 £363 £356
25th Percentile £425 £448 £425
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +8.81%
75th Percentile £638 £650 £625
90th Percentile £750 £750 £725
UK median daily rate £525 £543 £525
% change year-on-year -3.31% +3.43% +8.25%
Number of hourly rates quoted 561 537 589
10th Percentile £14.25 £17.17 £13.50
25th Percentile £22.61 £25.71 £19.35
Median hourly rate £44.74 £52.50 £35.00
Median % change year-on-year -14.78% +50.00% +48.94%
75th Percentile £64.53 £67.50 £57.50
90th Percentile £75.25 £77.50 £68.17
UK median hourly rate £36.50 £45.00 £23.91
% change year-on-year -18.89% +88.21% +6.44%

Marketing Analyst
Trend for Jobs with a WFH Option

Job vacancies with a work from home option which featured Marketing Analyst in the job title as a proportion of all IT jobs advertised.

Marketing Analyst trend for jobs with a WFH option

Marketing Analyst
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing Analyst.

Marketing Analyst daily rate for jobs with a WFH option

Marketing Analyst
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing Analyst over the 6 months to 23 May 2024.

Marketing Analyst daily rate histogram for jobs with a WFH option

Marketing Analyst
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing Analyst.

Marketing Analyst hourly rate for jobs with a WFH option

Marketing Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities in Job Vacancies with WFH Options

For the 6 months to 23 May 2024, Marketing Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract jobs with a WFH option featuring Marketing Analyst in the job title.

1 13 (100.00%) Marketing
2 8 (61.54%) SQL
3 7 (53.85%) CRM
3 7 (53.85%) Retail
4 6 (46.15%) Visualisation
5 5 (38.46%) Agile
5 5 (38.46%) Data Visualisation
5 5 (38.46%) Database Marketing
5 5 (38.46%) Microsoft Excel
5 5 (38.46%) Tableau
5 5 (38.46%) Customer Insight
5 5 (38.46%) Actionable Insight
6 4 (30.77%) PMO
7 3 (23.08%) Databricks
7 3 (23.08%) Power BI
7 3 (23.08%) Power Platform
7 3 (23.08%) Business Intelligence
8 2 (15.38%) Data Integration
8 2 (15.38%) Logistic Regression
8 2 (15.38%) B2C
8 2 (15.38%) Salesforce
8 2 (15.38%) Project Management
8 2 (15.38%) Python
8 2 (15.38%) Web Design
8 2 (15.38%) Telecoms
8 2 (15.38%) Billing
8 2 (15.38%) Business Analysis
8 2 (15.38%) Social Skills
8 2 (15.38%) Storyboarding
8 2 (15.38%) Data Science

Marketing Analyst Skill Set
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (7.69%) Confluence
Applications
1 5 (38.46%) Microsoft Excel
Cloud Services
1 3 (23.08%) Power Platform
2 1 (7.69%) Azure
2 1 (7.69%) Azure Cosmos DB
2 1 (7.69%) Azure Data Factory
2 1 (7.69%) Azure DevOps
2 1 (7.69%) PowerApps
Database & Business Intelligence
1 5 (38.46%) Tableau
2 3 (23.08%) Power BI
Development Applications
1 1 (7.69%) JIRA
General
1 13 (100.00%) Marketing
2 7 (53.85%) Retail
3 2 (15.38%) Billing
3 2 (15.38%) Social Skills
3 2 (15.38%) Telecoms
4 1 (7.69%) Finance
Miscellaneous
1 2 (15.38%) Product Ownership
Processes & Methodologies
1 7 (53.85%) CRM
2 6 (46.15%) Visualisation
3 5 (38.46%) Actionable Insight
3 5 (38.46%) Agile
3 5 (38.46%) Customer Insight
3 5 (38.46%) Data Visualisation
3 5 (38.46%) Database Marketing
4 3 (23.08%) Business Intelligence
5 2 (15.38%) A/B Testing
5 2 (15.38%) B2C
5 2 (15.38%) Business Analysis
5 2 (15.38%) Data Integration
5 2 (15.38%) Data Science
5 2 (15.38%) Logistic Regression
5 2 (15.38%) MoSCoW
5 2 (15.38%) Project Management
5 2 (15.38%) Propensity Modelling
5 2 (15.38%) Scenario Testing
5 2 (15.38%) Storyboarding
5 2 (15.38%) Web Design
Programming Languages
1 8 (61.54%) SQL
2 2 (15.38%) Python
Quality Assurance & Compliance
1 4 (30.77%) PMO
Vendors
1 3 (23.08%) Databricks
2 2 (15.38%) Salesforce
2 2 (15.38%) Salesforce Marketing Cloud