Marketing Automation Contracts with Work from Home Options

Marketing Automation
UK > Work from Home

The table below provides summary statistics for contract job vacancies with an option to work from home (WFH) and a requirement for Marketing Automation skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Automation over the 6 months to 1 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
1 Jun 2024
Same period 2023 Same period 2022
Rank 335 446 598
Rank change year-on-year +111 +152 -136
Contract jobs citing Marketing Automation 13 15 30
As % of all contract jobs with a WFH option 0.089% 0.062% 0.068%
As % of the Processes & Methodologies category 0.10% 0.069% 0.075%
Number of daily rates quoted 5 9 20
10th Percentile £520 £363 £418
25th Percentile - £413 £430
Median daily rate (50th Percentile) £600 £450 £531
Median % change year-on-year +33.33% -15.29% +51.79%
75th Percentile - - £631
90th Percentile £623 £560 £728
UK median daily rate £450 £500 £538
% change year-on-year -10.00% -6.98% +48.17%
Number of hourly rates quoted 0 1 0
Median hourly rate - £25.00 -
UK median hourly rate - £44.00 -

All Process and Methodology Skills
Work from Home

Marketing Automation is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 12,820 21,608 40,174
As % of all contract jobs with a WFH option 87.57% 89.66% 91.02%
Number of daily rates quoted 8,645 15,332 29,227
10th Percentile £325 £363 £363
25th Percentile £425 £450 £438
Median daily rate (50th Percentile) £525 £543 £525
Median % change year-on-year -3.23% +3.33% +6.06%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £725
UK median daily rate £525 £550 £538
% change year-on-year -4.55% +2.33% +7.50%
Number of hourly rates quoted 572 503 516
10th Percentile £14.89 £18.49 £14.50
25th Percentile £24.19 £25.85 £20.75
Median hourly rate £43.00 £52.50 £40.00
Median % change year-on-year -18.10% +31.25% +66.67%
75th Percentile £60.00 £67.50 £57.72
90th Percentile £75.00 £78.60 £71.25
UK median hourly rate £36.50 £36.25 £25.68
% change year-on-year +0.69% +41.16% +9.74%

Marketing Automation
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing Automation as a proportion of all IT jobs advertised.

Marketing Automation trend for jobs with a WFH option

Marketing Automation
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing Automation.

Marketing Automation daily rate for jobs with a WFH option

Marketing Automation
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing Automation over the 6 months to 1 June 2024.

Marketing Automation daily rate histogram for jobs with a WFH option

Marketing Automation
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (30.77%) Adobe Experience Manager
Business Applications
1 4 (30.77%) Workfront
2 3 (23.08%) Dynamics CRM
3 2 (15.38%) Adobe Campaign
3 2 (15.38%) Eloqua
Cloud Services
1 4 (30.77%) Adobe Creative Cloud
1 4 (30.77%) SaaS
2 3 (23.08%) Azure
2 3 (23.08%) Dynamics 365
3 2 (15.38%) AWS
4 1 (7.69%) Azure DevOps
Database & Business Intelligence
1 1 (7.69%) Big Data
Development Applications
1 1 (7.69%) Ant
1 1 (7.69%) JIRA
General
1 13 (100.00%) Marketing
2 2 (15.38%) Finance
2 2 (15.38%) Financial Institution
3 1 (7.69%) Legal
3 1 (7.69%) Retail
3 1 (7.69%) Social Skills
Job Titles
1 4 (30.77%) Consultant
2 3 (23.08%) Architect
3 2 (15.38%) Developer
3 2 (15.38%) Lead
3 2 (15.38%) Technical Architect
4 1 (7.69%) Automation Architect
4 1 (7.69%) CRM Manager
4 1 (7.69%) Product Architect
4 1 (7.69%) Solutions Architect
Libraries, Frameworks & Software Standards
1 2 (15.38%) HTML
1 2 (15.38%) XML
Miscellaneous
1 4 (30.77%) Marketing Technology
Processes & Methodologies
1 4 (30.77%) CRM
1 4 (30.77%) Customer Requirements
1 4 (30.77%) Customer Service
1 4 (30.77%) Project Management
2 3 (23.08%) B2B
2 3 (23.08%) Digital Strategy
3 2 (15.38%) Campaign Management
3 2 (15.38%) Data Architecture
3 2 (15.38%) Data Management
3 2 (15.38%) ETL
4 1 (7.69%) Analytics
4 1 (7.69%) B2C
4 1 (7.69%) Computer Science
4 1 (7.69%) Data Analysis
4 1 (7.69%) DevOps
4 1 (7.69%) E-Commerce
4 1 (7.69%) Enterprise Architecture
4 1 (7.69%) PLM
4 1 (7.69%) Stakeholder Management
4 1 (7.69%) Validation
Programming Languages
1 3 (23.08%) SQL
2 2 (15.38%) JavaScript
Qualifications
1 1 (7.69%) Computer Science Degree
1 1 (7.69%) Degree
1 1 (7.69%) Master's Degree
Vendors
1 7 (53.85%) Adobe
2 5 (38.46%) Salesforce
3 2 (15.38%) Databricks
3 2 (15.38%) Marketo
3 2 (15.38%) MuleSoft
3 2 (15.38%) Salesforce Marketing Cloud
4 1 (7.69%) HubSpot
4 1 (7.69%) Pardot