Marketing Contracts with Work from Home Options

Marketing
UK > Work from Home

The table below looks at the prevalence of the term Marketing in contract job vacancies with an option to work from home (WFH). Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 11 May 2024 with a comparison to the same period over the previous 2 years.

6 months to
11 May 2024
Same period 2023 Same period 2022
Rank 76 116 96
Rank change year-on-year +40 -20 -9
Contract jobs citing Marketing 407 526 1,248
As % of all contract jobs with a WFH option 2.71% 2.10% 2.84%
As % of the General category 4.60% 3.59% 5.22%
Number of daily rates quoted 261 340 923
10th Percentile £281 £240 £343
25th Percentile £400 £413 £425
Median daily rate (50th Percentile) £500 £525 £525
Median % change year-on-year -4.76% - +10.53%
75th Percentile £600 £625 £638
90th Percentile £738 £725 £738
UK median daily rate £475 £525 £525
% change year-on-year -9.52% - +10.53%
Number of hourly rates quoted 16 12 10
10th Percentile £12.75 £18.87 £18.90
25th Percentile £14.72 £22.42 £20.61
Median hourly rate £25.00 £33.25 £30.93
Median % change year-on-year -24.81% +7.52% -20.71%
75th Percentile £39.22 £60.00 £34.00
90th Percentile £78.28 £63.38 £36.88
UK median hourly rate £34.75 £37.00 £37.50
% change year-on-year -6.08% -1.33% +19.05%

All General Skills
Work from Home

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for common skills.

Contract vacancies with a requirement for common skills 8,844 14,638 23,927
As % of all contract jobs with a WFH option 58.78% 58.47% 54.45%
Number of daily rates quoted 5,806 10,312 17,373
10th Percentile £325 £363 £350
25th Percentile £425 £450 £431
Median daily rate (50th Percentile) £538 £550 £525
Median % change year-on-year -2.27% +4.76% +6.06%
75th Percentile £650 £675 £638
90th Percentile £775 £775 £738
UK median daily rate £525 £550 £538
% change year-on-year -4.55% +2.33% +7.50%
Number of hourly rates quoted 469 333 343
10th Percentile £14.00 £19.00 £13.50
25th Percentile £22.61 £25.95 £19.43
Median hourly rate £38.12 £50.00 £32.50
Median % change year-on-year -23.76% +53.85% +38.30%
75th Percentile £53.00 £67.50 £49.25
90th Percentile £72.50 £80.20 £65.45
UK median hourly rate £30.16 £34.00 £22.00
% change year-on-year -11.29% +54.55% -2.22%

Marketing
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing as a proportion of all IT jobs advertised.

Marketing trend for jobs with a WFH option

Marketing
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing.

Marketing daily rate for jobs with a WFH option

Marketing
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing over the 6 months to 11 May 2024.

Marketing daily rate histogram for jobs with a WFH option

Marketing
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing.

Marketing hourly rate for jobs with a WFH option

Marketing
Hourly Rate Histogram for Jobs with a WFH Option

Hourly rate distribution for jobs with a work from home option citing Marketing over the 6 months to 11 May 2024.

Marketing hourly rate histogram for jobs with a WFH option

Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (4.67%) CMS
2 7 (1.72%) Adobe Experience Manager
3 6 (1.47%) Apache Spark
3 6 (1.47%) Confluence
3 6 (1.47%) SharePoint
4 4 (0.98%) SAS
5 2 (0.49%) OpenStack
5 2 (0.49%) Sitecore CMS
6 1 (0.25%) Apache
6 1 (0.25%) ArcGIS
6 1 (0.25%) Drupal
6 1 (0.25%) EPiServer
6 1 (0.25%) IIS
6 1 (0.25%) nginx
6 1 (0.25%) Oracle Self-Service HR
6 1 (0.25%) Umbraco
Applications
1 17 (4.18%) Microsoft Excel
2 13 (3.19%) Microsoft Office
2 13 (3.19%) Microsoft PowerPoint
3 12 (2.95%) Adobe Illustrator
3 12 (2.95%) Photoshop
4 11 (2.70%) Adobe After Effects
5 7 (1.72%) Adobe Creative Suite
6 6 (1.47%) Microsoft Project
7 5 (1.23%) Adobe Premiere
7 5 (1.23%) CINEMA 4D
8 4 (0.98%) InDesign
9 2 (0.49%) Acrobat
9 2 (0.49%) MS Visio
10 1 (0.25%) Spreadsheet
Business Applications
1 28 (6.88%) Dynamics CRM
2 9 (2.21%) Salesforce CRM
3 7 (1.72%) Shopify
4 5 (1.23%) Adobe Campaign
5 4 (0.98%) Workfront
6 3 (0.74%) FastStats
6 3 (0.74%) Unica
7 2 (0.49%) Eloqua
7 2 (0.49%) Magento
8 1 (0.25%) SAP HCM
8 1 (0.25%) SAP HR
8 1 (0.25%) SAP Payroll
8 1 (0.25%) Sparx Enterprise Architect
Cloud Services
1 49 (12.04%) Azure
2 32 (7.86%) Dynamics 365
3 29 (7.13%) Power Platform
4 25 (6.14%) AWS
5 23 (5.65%) Azure DevOps
6 17 (4.18%) SaaS
7 11 (2.70%) PaaS
8 10 (2.46%) Microsoft 365
9 9 (2.21%) GCP
9 9 (2.21%) Google Analytics
9 9 (2.21%) Salesforce Sales Cloud
9 9 (2.21%) Serverless
10 8 (1.97%) Azure Data Factory
10 8 (1.97%) Figma
11 7 (1.72%) Adobe Creative Cloud
12 6 (1.47%) IaaS
12 6 (1.47%) Power Automate
12 6 (1.47%) Salesforce Service Cloud
13 5 (1.23%) Azure Cosmos DB
13 5 (1.23%) BigCommerce
Communications & Networking
1 7 (1.72%) 3G
1 7 (1.72%) 4G
2 5 (1.23%) 5G
3 4 (0.98%) VPN
4 3 (0.74%) FTP
4 3 (0.74%) Wireless
5 2 (0.49%) Internet
6 1 (0.25%) Cisco ISE
6 1 (0.25%) DNS
6 1 (0.25%) Firewall
6 1 (0.25%) HTTP
6 1 (0.25%) HTTPS
6 1 (0.25%) InfiniBand
6 1 (0.25%) Network Security
6 1 (0.25%) SMS
6 1 (0.25%) SSH
6 1 (0.25%) TCP/IP
Database & Business Intelligence
1 28 (6.88%) Power BI
2 13 (3.19%) SQL Server
2 13 (3.19%) Tableau
3 12 (2.95%) Metadata
4 7 (1.72%) Data Lake
4 7 (1.72%) Relational Database
5 6 (1.47%) Ingres
6 5 (1.23%) Amazon RDS
6 5 (1.23%) Data Warehouse
6 5 (1.23%) Looker
6 5 (1.23%) MySQL
7 4 (0.98%) BigQuery
7 4 (0.98%) NoSQL
8 3 (0.74%) Big Data
8 3 (0.74%) PostgreSQL
9 2 (0.49%) Azure SQL Database
9 2 (0.49%) Microsoft Analysis Services
9 2 (0.49%) PostHog
9 2 (0.49%) SQL Server Analysis Services
9 2 (0.49%) SQL Server Reporting Services
Development Applications
1 23 (5.65%) JIRA
2 15 (3.69%) Git
3 11 (2.70%) ERwin
4 7 (1.72%) git-flow
4 7 (1.72%) Jenkins
4 7 (1.72%) Postman
5 6 (1.47%) Dreamweaver
5 6 (1.47%) Rational DOORS
6 4 (0.98%) Cypress.io
7 3 (0.74%) GitLab
7 3 (0.74%) NUnit
7 3 (0.74%) Visual Studio
8 2 (0.49%) Maven
8 2 (0.49%) Visual Studio Code
9 1 (0.25%) Deequ
General
1 151 (37.10%) Finance
2 118 (28.99%) Social Skills
3 107 (26.29%) Manufacturing
4 106 (26.04%) Telecoms
5 103 (25.31%) Public Sector
6 101 (24.82%) Electronics
7 46 (11.30%) Retail
8 45 (11.06%) Analytical Skills
9 21 (5.16%) Advertising
10 14 (3.44%) German Language
11 12 (2.95%) Influencing Skills
11 12 (2.95%) Presentation Skills
12 9 (2.21%) Documentation Skills
12 9 (2.21%) Inclusion and Diversity
12 9 (2.21%) Law
12 9 (2.21%) Legal
13 8 (1.97%) French Language
14 6 (1.47%) Banking
15 5 (1.23%) Automotive
15 5 (1.23%) Publishing
Job Titles
1 50 (12.29%) Analyst
2 49 (12.04%) Architect
3 42 (10.32%) Lead
4 41 (10.07%) Consultant
5 34 (8.35%) Project Manager
5 34 (8.35%) Senior
6 28 (6.88%) Designer
7 27 (6.63%) Developer
8 22 (5.41%) Dynamics 365 Consultant
9 21 (5.16%) Business Analyst
10 17 (4.18%) Data Architect
11 14 (3.44%) Marketing Analyst
12 13 (3.19%) Azure Engineer
13 12 (2.95%) Enterprise Architect
14 11 (2.70%) Administrator
14 11 (2.70%) Enterprise Data Architect
15 10 (2.46%) Marketing Manager
15 10 (2.46%) Solutions Architect
15 10 (2.46%) Support Engineer
15 10 (2.46%) Technical Architect
Libraries, Frameworks & Software Standards
1 27 (6.63%) CSS
2 18 (4.42%) HTML
3 10 (2.46%) React
4 9 (2.21%) .NET
4 9 (2.21%) AngularJS
4 9 (2.21%) Sass
5 8 (1.97%) jQuery
5 8 (1.97%) JSON
5 8 (1.97%) Redux
6 7 (1.72%) GraphQL
6 7 (1.72%) Jest
6 7 (1.72%) LESS
6 7 (1.72%) Material-UI
6 7 (1.72%) OpenFin
6 7 (1.72%) Tailwind CSS
6 7 (1.72%) WebSockets
7 6 (1.47%) Node.js
7 6 (1.47%) Swagger
7 6 (1.47%) Web Services
7 6 (1.47%) XML
Miscellaneous
1 20 (4.91%) Marketing Technology
2 17 (4.18%) Product Ownership
3 14 (3.44%) Data Protection Act
4 12 (2.95%) Legacy Systems
4 12 (2.95%) Management Information System
5 11 (2.70%) Wiki
6 10 (2.46%) Social Media
7 9 (2.21%) Animation
8 8 (1.97%) Enterprise Software
8 8 (1.97%) NHS
8 8 (1.97%) Over-the-Top Content
8 8 (1.97%) Video\Live Streaming
9 7 (1.72%) Fixed Income
9 7 (1.72%) Onboarding
10 5 (1.23%) Analytical Mindset
10 5 (1.23%) Cloud Native
10 5 (1.23%) Motion Graphics
10 5 (1.23%) Multi-touch
11 4 (0.98%) Blog
11 4 (0.98%) IoT
Operating Systems
1 22 (5.41%) Windows
2 14 (3.44%) Linux
3 9 (2.21%) Unix
4 4 (0.98%) Windows 10
4 4 (0.98%) Windows 7
5 3 (0.74%) Windows Server
6 1 (0.25%) Android
6 1 (0.25%) Apple iOS
6 1 (0.25%) Windows Server 2008
6 1 (0.25%) Windows Server 2012
Processes & Methodologies
1 130 (31.94%) Digital Marketing
2 124 (30.47%) Business Intelligence
3 102 (25.06%) Programme Management
4 80 (19.66%) Agile
5 66 (16.22%) CRM
6 62 (15.23%) Problem-Solving
7 50 (12.29%) Project Management
8 43 (10.57%) Stakeholder Management
9 41 (10.07%) Analytics
10 39 (9.58%) User Experience
11 36 (8.85%) Continuous Improvement
12 35 (8.60%) DevOps
13 31 (7.62%) Customer Experience
13 31 (7.62%) Data Modelling
14 27 (6.63%) Project Delivery
14 27 (6.63%) Scrum
14 27 (6.63%) SDLC
15 25 (6.14%) Migration
15 25 (6.14%) User Acceptance Testing
16 22 (5.41%) Data Management
Programming Languages
1 50 (12.29%) SQL
2 41 (10.07%) Python
3 30 (7.37%) JavaScript
4 17 (4.18%) TypeScript
5 13 (3.19%) Java
6 10 (2.46%) PowerShell
7 8 (1.97%) C#
8 6 (1.47%) Kusto Query Language
8 6 (1.47%) R
9 4 (0.98%) Apex Code
10 3 (0.74%) Bash
10 3 (0.74%) Data Analysis Expressions
10 3 (0.74%) Go
10 3 (0.74%) Scala
11 2 (0.49%) PHP
11 2 (0.49%) SOQL
11 2 (0.49%) T-SQL
12 1 (0.25%) Bicep
12 1 (0.25%) MATLAB
Qualifications
1 48 (11.79%) Degree
2 36 (8.85%) Security Cleared
3 23 (5.65%) SC Cleared
4 18 (4.42%) Master's Degree
5 17 (4.18%) DV Cleared
6 8 (1.97%) AWS Certification
7 7 (1.72%) ITIL Certification
8 6 (1.47%) Computer Science Degree
9 4 (0.98%) ISTQB
10 3 (0.74%) Azure Certification
10 3 (0.74%) CISSP
10 3 (0.74%) MBA
10 3 (0.74%) PMI Certification
10 3 (0.74%) PMP
11 2 (0.49%) PhD
12 1 (0.25%) AWS Certified DevOps Engineer
12 1 (0.25%) CIPD
12 1 (0.25%) ISEB
12 1 (0.25%) MCSE
12 1 (0.25%) Microsoft Certification
Quality Assurance & Compliance
1 19 (4.67%) GDPR
2 15 (3.69%) QA
3 14 (3.44%) Data Quality
4 13 (3.19%) SLA
5 11 (2.70%) Accessibility
6 8 (1.97%) PMO
7 7 (1.72%) PCI DSS
8 1 (0.25%) Disclosure Scotland
System Software
1 10 (2.46%) Active Directory
2 6 (1.47%) Docker
3 2 (0.49%) Firmware
4 1 (0.25%) Hyper-V
4 1 (0.25%) Virtual Machines
4 1 (0.25%) VMware Infrastructure
Systems Management
1 12 (2.95%) Terraform
2 3 (0.74%) Ansible
2 3 (0.74%) Kubernetes
2 3 (0.74%) Puppet
3 2 (0.49%) Grafana
3 2 (0.49%) Microsoft Intune
3 2 (0.49%) Progress Chef
3 2 (0.49%) SCCM
4 1 (0.25%) AppManager
4 1 (0.25%) Dell DRAC
4 1 (0.25%) Prometheus
4 1 (0.25%) Salt
Vendors
1 107 (26.29%) SAP
2 58 (14.25%) Microsoft
3 40 (9.83%) Adobe
4 39 (9.58%) Salesforce
5 17 (4.18%) Google
6 13 (3.19%) Salesforce Marketing Cloud
7 12 (2.95%) Sparx
8 10 (2.46%) Databricks
9 8 (1.97%) Facebook
10 7 (1.72%) Optimizely
10 7 (1.72%) Pardot
10 7 (1.72%) Sitecore
11 6 (1.47%) Dell
11 6 (1.47%) dotdigital
12 5 (1.23%) Apple
12 5 (1.23%) Instagram
12 5 (1.23%) Marketo
12 5 (1.23%) Twitter
13 4 (0.98%) Ensighten
13 4 (0.98%) Tealium