growth and optimisation. Partner with product managers, designers, and engineers to define KPIs, tracking plans, and success metrics for new features and initiatives. Conduct A/B tests, funnel analysis, and cohortanalysis to measure impact and recommend next steps. Build and maintain dashboards and reports to monitor product performance, customer journeys, and digital engagement. Liaise with More ❯
insight generation for digital journeys, funnel performance, and product behaviour. Delivering prescriptive and predictive insights that influence product, commercial, and operational decisions. Developing forecasting models and deep-dive funnel analysis to understand conversion drivers. Segmenting mobile app users to identify patterns in usage, engagement, and retention. Supporting retention strategies through data-driven recommendations across push, email, and in-app … Areas: Digital analytics, predictive modelling, product behaviour, insight generation No tagging responsibilities - handled by a specialist team Leadership-first role, but with enough technical depth to guide high-quality analysis SKILLS & EXPERIENCE REQUIRED Essential: Experience in analytics, digital insights, or data science. Strong background in digital analytics, predictive modelling, or behavioural insights. Ability to translate complex analytical outputs into … the ability to bring momentum to projects. Desirable: Experience with statistical modelling in Python or R. Knowledge of designing and evaluating A/B tests. Familiarity with customer segmentation, cohortanalysis, and forecasting frameworks. WHY APPLY? Shape the digital insights strategy for a major UK brand undergoing significant digital investment. Lead a capable team and work closely with More ❯