clients optimise their media investment and answer any questions that require data analysis. A solid understanding of how to do and deliver MMM/Econometrics is essential. Responsibilities Lead a small team of data analysts Present in a clear and engaging manner to clients Build models by employ various data more »
field, from changes in 3rd party cookies to trends in 3rd party vendors and competitors Skills • Market Mix Modelling • Multi-touchpoint Attribution modelling • Custom econometrics modelling • A/B testing and impact evaluation • Key Driver analysis • Brand tracking • Project Management • Data collection and validation for multiple data sources • Mentoring and more »
Manchester, North West, United Kingdom Hybrid / WFH Options
The Candidate
use data to support their ideas in a thoughtful and concise manner Independent worker who is able to self-manage projects at pace, understanding econometrics and media optimisation. Commercially minded with a strong attention to detail If you think you would be a perfect fit as Head of eCommerce, then more »
Senior Econometrics Consultant (15 Month FTC) £70k-£80k + Benefits London: Hybrid Options Available MBN is excited to be working on another role for this exciting organisation on a Great opportunity to join a leading econometrics team for a UK/European media organisation. What to expect: Work with a … team of econometricians from a range of levels to deliver projects Lead on elements of econometrics projects, from implementing measurement plans, creating actionable insights and presenting findings to stakeholders. Support stakeholders to help with the integration of findings into business decisions. Work alongside and support junior econometricians, supporting their development … have: Experience in handling and analysing data with a statistical programming language or statistical software package MMM, Marketing Mix Modeling Experience Successful use of econometrics in a commercial environment A passion for using statistical techniques to convert observable data into recommendations. Media planning and buying and experience using optimisation to more »
and develop your consultancy skills. The most important skill is adaptability. You will be able to think quantitatively and not be wedded to conventional econometrics as being the only way forward. We are a medium sized team and there is an opportunity to set the direction. You will get involved … in exciting and intellectually stimulating projects. Perhaps most importantly, you will grow from being an econometrics specialist to a quantitative marketing consultant. Some of the responsibilities of this role are to: Understand clients’ marketing issues. Synthesize the problem. Develop and deliver the solution. Conduct econometric projects. This however represents a more »
Bracknell, Berkshire, South East, United Kingdom Hybrid / WFH Options
Circana
team working across our larger FMCG and Retailer clients performing measurement, recommendations and program management. We are looking for an individual with either strong econometrics or a project management background to co-ordinate our media measurement program for a large well-known multi-country client. You will be part of … role within the Media and/or Retail industry * Proven experience turning raw data into insights and actionable recommendations mandatory * Experience and understanding of Econometrics and MMM is desirable * Strong Project Management skills and demonstrated ability to keep multiple projects teams accountable for progress * Ability to unblock challenges and recommend more »
