Web Analytics Jobs in England

Web Analytics
UK > England

The following table provides summary statistics for permanent job vacancies advertised in England with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 6 months to 1 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
1 Jun 2024
Same period 2023 Same period 2022
Rank 791 624 778
Rank change year-on-year -167 +154 +39
Permanent jobs citing Web Analytics 74 286 429
As % of all permanent jobs advertised in England 0.081% 0.34% 0.30%
As % of the Processes & Methodologies category 0.097% 0.36% 0.32%
Number of salaries quoted 60 122 128
10th Percentile £31,250 £40,000 £32,500
25th Percentile £37,500 £47,447 £40,938
Median annual salary (50th Percentile) £44,500 £59,526 £54,056
Median % change year-on-year -25.24% +10.12% +10.88%
75th Percentile £59,500 £73,750 £80,000
90th Percentile £72,625 £100,000 £105,000
UK median annual salary £44,500 £59,526 £52,500
% change year-on-year -25.24% +13.38% +13.51%

All Process and Methodology Skills
England

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 76,066 80,344 135,543
As % of all permanent jobs advertised in England 83.60% 95.49% 95.97%
Number of salaries quoted 55,107 48,707 73,448
10th Percentile £29,000 £34,324 £33,294
25th Percentile £40,000 £46,000 £44,000
Median annual salary (50th Percentile) £55,000 £62,500 £60,000
Median % change year-on-year -12.00% +4.17% +9.09%
75th Percentile £72,500 £82,500 £80,000
90th Percentile £93,250 £102,500 £97,500
UK median annual salary £55,000 £60,800 £60,000
% change year-on-year -9.54% +1.33% +9.09%

Web Analytics
Job Vacancy Trend in England

Job postings citing Web Analytics as a proportion of all IT jobs advertised in England.

Job vacancy trend for Web Analytics in England

Web Analytics
Salary Trend in England

3-month moving average salary quoted in jobs citing Web Analytics in England.

Salary trend for Web Analytics in England

Web Analytics
Salary Histogram in England

Salary distribution for jobs citing Web Analytics in England over the 6 months to 1 June 2024.

Salary histogram for Web Analytics in England

Web Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the England region over the 6 months to 1 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
London +23 24 £47,042 -27.63% 18
North of England -60 24 £40,000 -20.38% 18
North West -12 16 £57,000 +13.46% 14
Midlands 0 15 £32,500 -38.97% 5
East Midlands - 11 £32,500 - 2
Yorkshire -21 8 £40,000 - 1
South East -42 5 £56,000 -13.85% 4
East of England +1 4 £50,000 +8.70% 1
West Midlands -11 4 £32,500 -42.48% 3
South West -33 1 - - 1
Web Analytics
UK

Web Analytics
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (10.81%) CMS
2 6 (8.11%) Confluence
3 1 (1.35%) SAS
Applications
1 11 (14.86%) Microsoft Excel
2 4 (5.41%) Microsoft PowerPoint
2 4 (5.41%) Trello
3 2 (2.70%) Microsoft Office
4 1 (1.35%) InVision
Business Applications
1 1 (1.35%) Exchequer
1 1 (1.35%) Magento
Cloud Services
1 34 (45.95%) Google Analytics
2 18 (24.32%) Power Platform
3 17 (22.97%) Google Tag Manager
4 12 (16.22%) GCP
5 8 (10.81%) Google Data Studio
6 6 (8.11%) Adobe Analytics
7 5 (6.76%) Azure
8 4 (5.41%) Azure Cosmos DB
8 4 (5.41%) GitHub
8 4 (5.41%) Google Sheets
8 4 (5.41%) PaaS
9 3 (4.05%) Cloud Computing
9 3 (4.05%) Siteimprove
10 2 (2.70%) Asana
10 2 (2.70%) Basecamp
10 2 (2.70%) Contentsquare
10 2 (2.70%) Figma
10 2 (2.70%) Pendo
10 2 (2.70%) Smartsheet
11 1 (1.35%) Heroku
Communications & Networking
1 3 (4.05%) Network Security
Database & Business Intelligence
1 18 (24.32%) Power BI
2 15 (20.27%) Tableau
3 11 (14.86%) Looker
4 8 (10.81%) BigQuery
5 4 (5.41%) Azure SQL Database
5 4 (5.41%) Power Query
5 4 (5.41%) SQL Server
6 2 (2.70%) Relational Database
7 1 (1.35%) Data Lake
7 1 (1.35%) QlikView
7 1 (1.35%) Tableau Desktop
Development Applications
1 8 (10.81%) JIRA
2 4 (5.41%) Visual Studio
General
1 53 (71.62%) Marketing
2 26 (35.14%) Social Skills
3 18 (24.32%) Analytical Skills
4 8 (10.81%) Local Government
5 7 (9.46%) Finance
5 7 (9.46%) Pharmaceutical
6 6 (8.11%) Advertising
6 6 (8.11%) Public Sector
7 5 (6.76%) Retail
8 3 (4.05%) Legal
9 1 (1.35%) Banking
9 1 (1.35%) Games
9 1 (1.35%) Inclusion and Diversity
9 1 (1.35%) Law
9 1 (1.35%) Presentation Skills
9 1 (1.35%) Publishing
Job Titles
1 39 (52.70%) Analyst
2 22 (29.73%) Web Analyst
3 15 (20.27%) Analytics Manager
3 15 (20.27%) Web Analytics Manager
3 15 (20.27%) Web Manager
4 13 (17.57%) Digital Analyst
5 11 (14.86%) Senior
6 7 (9.46%) Senior Analyst
7 5 (6.76%) Insight Analyst
8 4 (5.41%) Customer Analyst
8 4 (5.41%) Customer Insight Analyst
8 4 (5.41%) Data Analyst
8 4 (5.41%) Digital Analytics Analyst
8 4 (5.41%) Performance Analyst
8 4 (5.41%) Senior Web Analyst
8 4 (5.41%) Web Analytics Analyst
9 3 (4.05%) Associate Director
9 3 (4.05%) Digital Analytics Manager
9 3 (4.05%) IT Engineer
9 3 (4.05%) Operations Support Engineer
Libraries, Frameworks & Software Standards
1 10 (13.51%) CSS
1 10 (13.51%) HTML
2 4 (5.41%) JSON
3 2 (2.70%) .NET
4 1 (1.35%) GraphQL
4 1 (1.35%) React
4 1 (1.35%) REST
Miscellaneous
1 18 (24.32%) Social Media
2 7 (9.46%) NHS
3 5 (6.76%) Algorithms
3 5 (6.76%) Mobile App
4 3 (4.05%) Blog
4 3 (4.05%) Legacy Systems
5 2 (2.70%) Data Structures
5 2 (2.70%) Marketing Technology
6 1 (1.35%) Graphic Design
6 1 (1.35%) Product Ownership
6 1 (1.35%) Video Editing
Operating Systems
1 3 (4.05%) Android
1 3 (4.05%) Apple iOS
Processes & Methodologies
1 74 (100.00%) Analytics
2 28 (37.84%) Digital Marketing
3 21 (28.38%) Visualisation
4 19 (25.68%) Business Intelligence
4 19 (25.68%) Data Visualisation
5 15 (20.27%) User Experience
6 14 (18.92%) Agile
6 14 (18.92%) Roadmaps
7 13 (17.57%) CRM
7 13 (17.57%) SEO
8 11 (14.86%) Decision-Making
8 11 (14.86%) E-Commerce
8 11 (14.86%) Problem-Solving
9 10 (13.51%) Data Analysis
9 10 (13.51%) Scrum
9 10 (13.51%) Tag Management
10 9 (12.16%) Trend Analysis
11 8 (10.81%) Conversion Rate Optimisation
11 8 (10.81%) Customer Experience
12 7 (9.46%) Actionable Insight
Programming Languages
1 26 (35.14%) SQL
2 9 (12.16%) JavaScript
2 9 (12.16%) Python
3 8 (10.81%) R
4 2 (2.70%) Data Analysis Expressions
Qualifications
1 7 (9.46%) CIPD
1 7 (9.46%) DBS Check
2 5 (6.76%) Degree
3 4 (5.41%) BPSS Clearance
4 2 (2.70%) Master's Degree
Quality Assurance & Compliance
1 5 (6.76%) QA
2 3 (4.05%) Accessibility
3 2 (2.70%) Actionable Recommendations
4 1 (1.35%) GDPR
4 1 (1.35%) WCAG
Vendors
1 35 (47.30%) Google
2 9 (12.16%) Adobe
3 3 (4.05%) Salesforce
4 2 (2.70%) Hotjar
4 2 (2.70%) HubSpot
4 2 (2.70%) TikTok
5 1 (1.35%) Apteco
5 1 (1.35%) Facebook
5 1 (1.35%) Instagram
5 1 (1.35%) Microsoft
5 1 (1.35%) MicroStrategy
5 1 (1.35%) New Relic
5 1 (1.35%) Twitter
5 1 (1.35%) YouTube